Customer Marketing Manager

The Cooper Companies, Inc. (Cooper) is a global medical device company publicly traded on the New York Stock Exchange (NYSE: COO). Cooper is dedicated to being “A Quality of Life Company”, operating through two business units, CooperVision (CVI) and CooperSurgical (CSI). CVI brings a refreshing perspective on vision care with a commitment to developing a wide range of high-quality products for contact lens wearers and providing focused practitioner support. CSI is committed to advancing the health of families with its diversified portfolio of products and services focusing on women's health, fertility and diagnostics. Headquarters in Pleasanton, California, Cooper has more than 11,000 employees with products sold in over 100 countries. 

CooperVision Taiwan, with main office in Taipei, consolidates into the Asia-Pacific region.  With a track record of delivering strong share growth and profitability, and a market leader position in the soft contact lens category for the Taiwan market. 

This role will develop, direct and implement the marketing strategy for all aspects of the CooperVision TW business and product portfolio. This includes our core brands, Clariti, MyDay and other SiHy products, as well as our professional service that support CooperVision portfolio/training offering to our customers.

The progressive result of the marketing strategy will be to help promote the CooperVision range of contact lenses in Taiwan with a goal of increased preference for the Company’s products versus those of competitors and in doing so, facilitate the achievement of our commercial plans, meeting the financial and commercial goals and contributing to the overall success of CooperVision Taiwan.

The Customer Marketing Manager (i.e., Trade Marketing Manager) will serve as CooperVision Taiwan's Core CMM representative, partnering with the regional team to develop Go-to-Market strategies for the wider organization. This individual will play a key role in building influential relationships with existing and potential customers, helping to maximize both sales performance and the brand equity of CooperVision's products

As the CMM, TW is a valued member of CooperVision TW commercial team, this role is also be expected to lead, motivate, and influence members of local commercial team while exhibiting strong leadership within a matrix organization.

Responsibilities

Essential Functions & Accountabilities:

1. Customer Strategy & Planning

• Partner with KAM/NSM to develop and execute comprehensive commercial strategies and key business drivers in line with the company’s growth objectives for contact lens products. 
• Ensure appropriate marketing support and resources are in place to meet customer business needs, with a particular focus on driving the growth of the SiHy daily segment.
• Provide clear, accountable leadership that drives collaboration, structured decision-making, and forward-looking commercial planning.