Product Marketer
Posted 8 May 2026
BranchFactor Summary
The original posting with the fluff stripped out
- Expected experience
- 2+ yrs
- Management level
- Individual contributor
- Employment
- On-Site
- Contract
- Full-time
No salary listed for this role.
About Paradigm
Paradigm is a new type of spreadsheet for automating manual research with agents. We are based in San Francisco and is backed by 7M+ from General Catalyst, Y Combinator, and the best builder/operators out there including cofounders of Ramp, Dropbox, and more.
Our team is small and talent-dense. We are serial builders who have worked and studied at Google, MIT, Microsoft, Penn, Citadel, Bridgewater, Vercel, and more.
The spreadsheet interface is just the beginning. Our mission is to build a new type of agent-centric workspace that massively increases the productivity of knowledge workers. If you want to work on frontier AI systems that tackle meaningful real-world challenges and push the boundaries of what intelligent software can do, apply to join us.
About the Role
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Develop and own Paradigm’s core messaging, positioning, and narrative across enterprise, financial services, and AI-native workflow use cases
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Translate complex product capabilities into clear, compelling, and technically credible messaging tailored to different customer personas and industries
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Produce high-quality customer-facing content across multiple mediums including customer stories, launch content, one-pagers, solution briefs, decks, battlecards, landing pages, and product demos
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Partner closely with Product, Design, Engineering, and Sales to shape how new features, workflows, and launches are introduced to the market
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Build sales enablement materials that directly support pipeline generation and enterprise deal cycles
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Develop industry- and persona-specific narratives grounded in real customer workflows, outcomes, and competitive differentiation
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Work directly with customers to turn successful implementations into reusable proof points, case studies, and co-marketing campaigns
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Support major product launches and campaigns across web, email, events, outbound, and growth channels
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Collaborate closely with account executives and solutions teams to understand customer objections, competitive dynamics, and what messaging actually moves deals forward
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Help define Paradigm’s competitive positioning within AI tooling, enterprise software, and workflow automation markets
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Create and maintain scalable messaging frameworks, product documentation, and launch processes as the company grows
Requirements for the role:
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2+ years of experience in product marketing, B2B marketing, growth, product, or another high-ownership operating role at a fast-paced company
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Exceptional written and verbal communication skills with a strong instinct for storytelling and positioning
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Experience creating customer-facing collateral that sales teams actively use and customers resonate with
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Ability to distill highly technical products and workflows into simple, benefit-driven messaging for different audiences
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Strong product intuition and curiosity about AI, automation, enterprise software, and technical workflows
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Experience working cross-functionally with Product, Engineering, Design, and Revenue teams
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Comfort speaking with technical operators, executives, and enterprise stakeholders
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Ability to operate with high autonomy, move quickly, and manage multiple initiatives simultaneously
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Strong attention to detail and high standards for quality across both strategy and execution
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Basic design and visual communication sensibility
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Willingness to travel occasionally for customer visits, launches, conferences, and content production
You might excel if you…
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Have built marketing or field programs at a high-growth startup
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Enjoy designing executive experiences and creating moments that differentiate a brand
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Love working directly with customers and revenue teams to influence pipeline and close deals
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Thrive when traveling, hosting, problem-solving, and adapting in real time
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Are highly organized and operationally minded while still deeply creative
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Are naturally curious about technical products and can quickly ramp on complex workflows and enterprise use cases
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Enjoy rapid iteration and can turn around high-quality content, campaigns, or event plans in hours rather than weeks
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Are energized by environments where outcomes are measurable and the pace is intense
What we believe…
Our best work is done in person. The team works together 5 days a week in our office in SF.