SEO Content Marketer
CA$100,000 – CA$120,000 / yr base salary
Posted 1 Sep 2026
Advertised as “SEO Content Marketer — Fintech / Insurtech”
BranchFactor Summary
The original posting with the fluff stripped out
- Management level
- Individual contributor
- Employment
- Hybrid
- Contract
- Full-time
| Base salary | CA$100,000 – CA$120,000 / yr |
|---|
About Feathery
Feathery is the AI Operating & Decisioning system for financial services. Our platform helps financial institutions automate complex data and document workflows using AI. Our customers — including Fortune 500s like Allstate — use Feathery to power mission-critical workflows such as customer onboarding, insurance underwriting and quoting, account openings, and advisor transitions.
Why We’re Looking for You
Feathery is growing rapidly, and we’re building out our marketing function to match. We’re looking for an experienced SEO content marketer who is also a strong B2B writer to join the team and strengthen how we reach and engage buyers across insurance and wealth management. You’ll research complex topics, develop a point of view, and create high-quality content that resonates with sophisticated financial services buyers.
SEO is a core part of the role: understanding what buyers are searching for, building content around intent, and optimizing it for sustained organic growth across search engines and LLMs. Ideally, you’ve done this in InsurTech; strong B2B fintech or regulated financial services experience is also highly relevant.
About the Role
You’ll own Feathery’s SEO strategy and execution, with content as a major component—from setting priorities and shaping the strategy to writing, publishing, and measuring performance.
This is a hands-on role, and writing for financial services at Feathery means being at the forefront of how AI is transforming the industry—turning the technology we’re building and the complex workflows we’re reinventing into compelling, authoritative content.
You’ll work closely with our founders, product, and go-to-market teams to translate complex workflows—underwriting submissions, account openings, claims intake—into content that earns trust, performs in search, and contributes to pipeline.
What You’ll Do
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Own Feathery’s SEO and B2B content marketing strategy across insurance and wealth management.
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Research industry trends, customer pain points, buyer needs, and search intent to identify high-value content opportunities.
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Develop, write, and publish high-quality marketing content: thought leadership, pillar pages, solution and use-case pages, comparison content, and blog posts.
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Translate complex insurance and financial services topics into clear, credible content for sophisticated B2B buyers.
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Become Feathery’s go-to expert for creating content across insurance and wealth, shaping a distinctive point of view and voice for our content.
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Own on-page and technical SEO, including content optimization, site structure, and internal linking, to improve search performance, organic traffic, and conversion.