Product Growth Specialist
US$80,000 – US$150,000 / yr base salary
Posted 24 Apr 2026
BranchFactor Summary
The original posting with the fluff stripped out
- Expected experience
- 4+ yrs
- Management level
- Individual contributor
- Employment
- Remote
- Contract
- Full-time
| Base salary | US$80,000 – US$150,000 / yr |
|---|
About Air Apps
At Air Apps, we believe in thinking bigger and moving faster. We’re a family-founded company on a mission to create the world’s first AI-powered Personal & Entrepreneurial Resource Planner (PRP), and we need your passion and ambition to help us change how people plan, work, and live. Born in Lisbon, Portugal in 2018 and now with offices in both Lisbon and San Francisco, we’ve remained self-funded while reaching over 100 million downloads worldwide.
Our long-term focus drives us to challenge the status quo every day, pushing the boundaries of AI-driven solutions that truly make a difference. Here, you’ll be a creative force, shaping products that empower people across the globe.
Join us on this journey to redefine resource management and change lives along the way.
- This is a fully onsite position, based at our office in Lisbon, where you will collaborate closely with cross-functional teams in person and contribute to a dynamic and fast-paced environment. We are open to support with relocation efforts.
The Role
As a Monetization Specialist, you will play a pivotal role in scaling Air Apps’ growth by owning both subscription and ad monetization strategies across our mobile app portfolio.
You’ll collaborate with cross-functional teams to create and optimize pricing, paywalls, upsell flows, retention strategies, and ad placements, all while ensuring user experience remains at the center. You’ll dive into data, run experiments, and help shape how millions of users engage with our products.
Responsibilities
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Analyze industry trends and competitor strategies to identify monetization opportunities.
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Design and implement monetization strategies to maximize subscription and ad revenue.
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Collaborate with design and development teams to implement monetization features effectively.
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Create user segmentation frameworks and define experimentation hypotheses for monetization.
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Model financial opportunities and expected outcomes for monetization initiatives.
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Analyze pricing strategies and competitive benchmarks to improve subscription pricing.
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Set up and manage subscriptions and pricing tiers on App Store Connect.
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Experiment with different in-app paywall placements to optimize conversion rates.
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Collaborate with the design team to test and refine paywall layouts and calls-to-action.
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Develop and implement win-back strategies for lapsed or inactive users.