SEM
Posted 22 Jun 2026
Advertised as “SEM Lead ”
BranchFactor Summary
The original posting with the fluff stripped out
- Management level
- Individual contributor
- Employment
- Remote
- Contract
- Full-time
No salary listed for this role.
Field of studyBusiness, Economics, Marketing (or related)
Study levelBachelor's
Labhouse is a fast-growing startup that builds, launches, and scales its own AI & Productivity Apps, operating under a subscription-based business model.
Based in Barcelona, Labhouse was founded by Andrés Bou and Horacio Martos (Co-Founders of SocialPoint).
We operate at the intersection of mobile technology, AI, and product-driven growth, with a strong focus on experimentation and performance.
Would you like to make an impact as part of a company that builds the best mobile apps used by millions of users worldwide? If so, discover your next challenge below.
About the Role:
We are looking for a SEM Lead or Senior SEM Expert to lead and scale our paid search strategy across our portfolio of apps.
This is not a campaign management role. This is a technical, strategic, and revenue-driven position where Google Ads Search is the absolute core of the function.
You will be the reference person for Search inside the company, owning:
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Campaign architecture
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Budget allocation
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Profitability logic
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Scaling frameworks
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Signal quality & algorithm performance
Your mission is simple: maximize revenue and efficiency from Google Search while building scalable and technically robust acquisition systems.
About You:
Academic background:
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Bachelor’s degree in Marketing, Business, Economics or related fields.
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Technical background in Engineering, Data Science, Mathematics or similar quantitative disciplines is highly valued.
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Strong analytical foundation with the ability to build dashboards, scripts, and data queries independently.
Technical expertise:
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Deep, hands-on expertise in Google Ads Search (must-have).
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Strong knowledge of campaign architecture, keyword intent segmentation, match types, search term mining, and negative keyword frameworks.
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Experience designing scalable account structures from scratch.
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Solid understanding of Smart Bidding, conversion signals, tracking, and attribution.
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Ability to evaluate performance based on business metrics (CAC, LTV, revenue impact), not only CPC/CTR.