Digital Marketing Executive

As Digital Marketing Executive/Manager at PHĀEA, you are responsible for the day-to-day planning and execution of digital marketing activity across the Phāea portfolio of four properties. The role covers paid media, organic social, website content, digital newsletters and OTA channel management, and contributes directly to quarterly digital planning through performance analysis and channel recommendations.

About Phāea

PHĀEA is a leader in the Greek hospitality industry, bringing an authentic approach to experiential travel and luxury – one that is inspiring yet effortless, elevated yet conscious, highly curated yet understated.

Born in Crete, PHĀEA comprises a collection of properties – Phāea Blue, a member of SLH, Phāea Cretan Malia, a member of Design Hotels, Village Heights Resort and Koutouloufari Village Holiday Club. These properties blend bold design, responsible living, and authentic experiences, immersing visitors in the genuine Greece. PHĀEA is expanding to introduce undiscovered Greek destinations into its portfolio. 

Together, we are on a journey of learning and evolution, where every day is an opportunity to develop new skills, to embrace new experiences, and to take another step forward towards our vision of an altogether kinder hospitality.

At PHĀEA, we apply principles of equal treatment and equal opportunities and are committed to creating a working environment that promotes respect, diversity, and inclusion.

PHĀEA is proud to be Great Place To Work® – Certified™, reflecting our commitment to an inclusive, welcoming and people-centered work environment.

Culture Fit

• Contribute to the curation of extraordinary, guest-centric, luxury and meaningful travel experiences that tell the story of a truer, more timeless Greece.
• Contribute to a culture of collaboration by crafting authentic relationships and encouraging the personal and professional growth.
• Engage with and support the values of Phāea – Consciousness – Innovation and Community - through your day-to-day work and your interaction with team members and guests.

Job Fit- Responsibilities

• Plan, launch and manage paid social and metasearch campaigns across all properties, owning budget pacing and performance against agreed CPA/ROAS targets
• Own organic social content and community management portfolio-wide, adapting tone, content and channel mix to each property's distinct brand positioning
• Coordinate on-page SEO and content optimization with our SEO agency, acting as the internal point of contact for implementation
• Own Google Business Profile listings and review activity across all properties, keeping content, hours and imagery current
• Manage day-to-day website content, offers and campaign landing pages, and support ongoing website development projects through to launch
• Plan and execute digital newsletter communications to guests and trade partners, building the segmentation and template discipline that will carry over once a CRM platform is introduced
• Maintain content, imagery and listing performance across OTA channels, coordinating with the revenue team on parity and ranking issues
• Contribute to quarterly digital planning per property, channel mix, campaign calendar and budget recommendations, based on performance data and competitive context
• Consolidate monthly portfolio-wide digital performance reporting across paid, organic, website and newsletter channels

Requirements

• Bachelor's degree in Marketing, Digital Marketing, Business Administration, Communications or a related field
• 3–5 years' hands-on digital marketing experience, ideally within hospitality, travel or another multi-site consumer business
• Practical, current experience running paid media campaigns (Meta, Google Ads) and managing website content platforms (CMS experience such as WordPress will be considered as a plus)
• Working familiarity with analytics and SEO tools
• Strong analytical skills and confidence turning performance data into clear, actionable recommendations
• Fluent in Greek and English; additional languages relevant to key source markets will be considered as a plus

Nice-to-Have:

• Prior exposure to a CRM or email marketing platform

Benefits

• Comprehensive hospitality and department-specific training.
• Qualification-Linked Compensation Package.
• Opportunities for career advancement.
• Supportive and welcoming work atmosphere.
• A wide variety of benefits.