AI Designer

Recraft is a graphic design research lab building state-of-the-art image generation models and tools for designers, illustrators, marketers, and developers.

Founded in 2022 and based in London, we build for commercial design standards: full creative control, style consistency, and native vector outputs, an API for teams who want to integrate that capability directly into their workflows, plus mobile app for those who prefer not to be distracted from the process without a computer.

Over 3 million creators across 190+ countries use Recraft. Our mission is to help everyone who works with visuals get the job done, without lowering the bar on design.

If you want to help set that standard, we'd like to hear from you.

About the Role

You’ll work at the intersection of design and machine learning, applying our model to real creative scenarios to uncover where it works, where it fails, and how it can improve.

We’re looking for practicing designers who work from real briefs, references, and constraints — not artificial prompt experiments.

Your taste, judgment, and ability to define quality will directly shape how the model evolves.

Key Responsibilities

• Apply generative models to real-world design scenarios, including editorial illustration, marketing visuals, product imagery, brand assets, and early-stage concept ideation

• Evaluate generated outputs to identify quality gaps, edge cases, and opportunities for improvement, documenting findings clearly and constructively

• Compare and rank generated images using defined criteria such as composition, visual quality, consistency, and usability within product or marketing contexts

• Source and curate image sets from permitted and licensed sources that reflect contemporary visual trends and broadly recognized style categories

• Develop realistic use-case scenarios with clear objectives, constraints, and desired outcomes to guide model evaluation and iteration

Qualifications

• 3+ years of professional experience as a designer, illustrator, art director, or visual creative

• A portfolio with recent and relevant work

• Strong visual taste and aesthetic judgment

• Experience working with real design briefs and constraints

• Ability to clearly explain why one visual solution is better than another

• Comfort using experimental tools and providing structured feedback

• Hands-on experience with AI image tools (and ideally chat-based AI)

Nice to Have

• Background in branding, marketing, editorial, product design, or illustration

• Agency or studio experience across multiple brands

• Freelance experience across diverse projects

• Interest in AI, generative models, or creative tooling

What We Offer

• Full-time contract with flexible hours around core team availability

• A front-row seat at the intersection of professional design and cutting-edge AI — you'll shape how the model evolves, not just test it

• Direct impact: your taste and judgment will influence a product used by 3M+ designers worldwide

• A small, focused team that moves fast and takes craft seriously

• Competitive rate