Digital Marketing Manager

Digital Marketing Manager

Performance Marketing | Paid Media | Organic Growth | Multi-Channel Marketing

Position Type: Full-Time, Remote
Working Hours: U.S. Time Zones

About the Role

At Pavago, one of our clients is hiring a Digital Marketing Manager to drive measurable growth across both paid and organic marketing channels.

This is not a coordination-only marketing role. You’ll own the strategy, execution, optimization, and performance of campaigns that directly impact lead generation, customer acquisition, and revenue growth.

You’ll be responsible for:

• Paid acquisition
• Organic growth
• Campaign execution
• Funnel optimization
• Audience growth
• Lead generation
• Revenue performance

You’ll manage and optimize campaigns across platforms including:

• Google Ads
• Meta (Facebook & Instagram)
• LinkedIn
• X (Twitter)
• Reddit
• TikTok
• Pinterest
• YouTube
• Emerging digital marketing channels

If you enjoy building scalable growth systems, continuously testing new ideas, and making decisions based on performance data, this role is built for you.

What You’ll Own

Paid Media Strategy & Campaign Execution

• Build and manage campaigns across:

• Google Ads (Search, Display, Performance Max, YouTube)

• Meta Ads (Facebook & Instagram)

• LinkedIn Ads

• X (Twitter) Ads

• Reddit Ads

• TikTok Ads

• Develop full-funnel B2B lead generation strategies.

• Launch campaigns end-to-end, including:

• Audience targeting

• Campaign structure

• Conversion tracking

• Creative direction

• Optimization workflows

• Write and test high-converting ad copy.