Digital Marketing Manager

Digital Marketing Manager (B2B Growth) – Remote

Demand Generation | Performance Marketing | Growth Strategy | B2B Marketing

Position Type: Full-Time, Remote
Working Hours: U.S. Business Hours (EST)
Preferred Locations: Pakistan, LATAM, or Eastern Europe

About the Role

At Pavago, one of our clients is hiring a Digital Marketing Manager to lead and scale the company’s B2B marketing strategy across the entire customer journey.

This is not a coordinator role.

You’ll own the complete marketing engine—from generating demand and building brand awareness to optimizing conversion funnels and driving measurable revenue growth.

You’ll work across:

• Demand generation
• Paid advertising
• SEO
• Social media
• Email marketing
• Outbound campaigns
• Partnerships
• Marketing analytics

This is a high-ownership role for a strategic marketer who enjoys building marketing systems while remaining hands-on with campaign execution and optimization.

If you’re passionate about growth, performance marketing, and turning marketing into measurable business results, this role is built for you.

What You’ll Own

Marketing Strategy & Leadership

• Develop and execute a comprehensive B2B marketing strategy aligned with company growth objectives.
• Own the full marketing funnel, from awareness through customer acquisition and retention.
• Partner closely with leadership and sales to drive pipeline and revenue growth.
• Build, mentor, and manage internal marketing resources and external contractors.
• Identify opportunities to improve acquisition, conversion, retention, and customer lifetime value.

Multi-Channel Campaign Management

Lead and optimize campaigns across:

• Google Ads
• LinkedIn Ads
• Meta Ads
• SEO
• Email Marketing
• Outbound Campaigns
• Partnerships & Collaborations

You will:

• Manage campaign budgets to maximize ROI.
• Oversee messaging, positioning, and creative direction.
• Ensure consistent branding across every customer touchpoint.