Marketing Operations Specialist

GoHighLevel Marketing Operations Specialist – CRM, Email & Social Media

Full-Time | Remote | U.S. Business Hours (PST Preferred)

About the Role

At Pavago, one of our clients is hiring a GoHighLevel Marketing Operations Specialist to manage day-to-day marketing execution, CRM workflows, email campaigns, social media, and operational coordination.

This is a hands-on execution role — not a strategy-only position. You’ll work directly inside GoHighLevel (GHL) to manage automations, pipelines, nurture sequences, and lead follow-ups while also supporting content, social media, and broader business operations.

If you’re highly organized, comfortable with marketing technology, and know how to keep CRM + marketing + operational workflows running smoothly, this role is a strong fit.

What You’ll Own

GoHighLevel CRM & Marketing Automation

• Build, manage, and optimize workflows inside GoHighLevel (GHL)

• Create and maintain:

• CRM automations

• Nurture sequences

• Email campaigns

• Follow-up workflows

• Lead pipelines

• Maintain clean and accurate contact and pipeline records

• Ensure leads and customers receive timely communication

• Monitor workflows for errors, missed follow-ups, or automation gaps

• Support funnels and outreach campaigns from setup through execution

Email Marketing & Lead Nurturing

• Build and execute email campaigns within GoHighLevel
• Manage automated lead nurture and follow-up sequences
• Organize audience and contact data
• Monitor campaign execution and engagement
• Ensure leads move through the appropriate CRM stages
• Improve follow-up consistency across marketing and sales workflows

Social Media & Content Execution

• Create, schedule, and publish content across:

• LinkedIn

• Facebook