Marketing Analyst
£76,500 – £92,500 / yr base salary
Posted 16 Sep 2026
Advertised as “Lead Marketing Analyst, Performance Marketing”
BranchFactor Summary
The original posting with the fluff stripped out
- Expected experience
- 5+ yrs
- Management level
- Individual contributor
- Employment
- Hybrid
- Contract
- Full-time
- Visa sponsorship
- Not offered
| Base salary | £76,500 – £92,500 / yr |
|---|
Field of studyComputer Science, Data Science, Mathematics, Statistics (or related)
Study levelBachelor's
We're putting together a talented team to build the #1 training platform for Runners
We help everyday runners become outstanding by building an incredible app providing world-class training, coaching and community for everyone, whether you're improving your 5k time or training for your first marathon.
We’re growing extremely fast! In November 2023 we closed a $6.5M funding round led by JamJar with participation from Eka Ventures, Venrex and Creator Ventures. In 2024, we were selected by Apple as one of three global finalists for the iPhone app of the year, reflecting the innovation and impact of what we’ve built & in 2025 we were acquired by Strava!
Our ambition is huge: to become the go-to global leading training platform for millions of runners everywhere. We’re growing with purpose and looking for people who want to build something meaningful with lasting impact. With the recent acquisition by Strava accelerating our journey, now is a really magical time to join. 🚀
About This Role
You'll be the analytics lead for Runna's Performance Marketing function, bringing rigor and strategic insight to paid media, acquisition, and marketing-led initiatives. Working closely with growth marketing, strategy, and finance, you'll define the right metrics, build measurement frameworks, and turn data into decisions that shape how millions of athletes experience Runna.
We follow a flexible hybrid model that translates to more than half of your time on-site – 3 days per week in Runna's office based in London, UK.
The Team You'll Join
The Marketing Analytics team powers the decisions that drive both Strava and Runna's user and subscription growth and retention. We sit at the intersection of data and strategy, partnering across marketing, product, and finance to accelerate learning, make data-informed decisions, and define data-inspired solutions that fuel both Strava and Runna's growth.
What You'll Do
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Own the analytics and measurement strategy for Runna Performance Marketing, including defining KPIs, building measurement frameworks, and translating outputs into actionable recommendations for key stakeholders, with additional support for other marketing areas such as Lifecycle and Organic Marketing where needed
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Build high-quality marketing attribution models, using your paid media expertise as the foundation the team uses for campaign strategy
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Leverage MMM, MTA, Incrementality Testing and other tools to measure the impact of spend distribution across business units, geos and channels, and surface new platforms for testing