GTM
US$100,000 – US$201,000 / yr base salary
Posted 12 May 2026
Advertised as “GTM Lead”
BranchFactor Summary
The original posting with the fluff stripped out
- Expected experience
- 3–6 yrs
- Management level
- Individual contributor
- Contract
- Full-time
| Base salary | US$100,000 – US$201,000 / yr |
|---|
GTM Lead
The Role
We are hiring a Head of Growth to own the experiment engine. This is a hands-on role for someone who has built growth loops before and wants to do it again with a product that has real traction and real customers.
You will own activation, retention, referrals, and channel expansion. You will work closely with the CEO, product, and operations to find the fastest path to more revenue. The job is not to have all the answers. It is to test fast, learn faster, and scale what works.
What You'll Own
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Growth experiments from hypothesis to result to scale
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Activation and onboarding for new customers
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Retention and expansion within existing accounts
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Referral programs and organic growth loops
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Channel testing across SEO, partnerships, and community
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Growth analytics, dashboards, and attribution
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Tooling and automation that removes friction from the funnel
What Success Looks Like
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A repeatable experiment engine the whole team can run
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Meaningful lift in activation and 30-day retention
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Clear data on which channels work and why
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Referral and expansion programs that drive real revenue
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Leadership always knows what is working and what is next
About You
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3 to 6 years in growth, product growth, or sales
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You have owned experiments end to end and shipped results
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Strong with data. Comfortable in SQL, Mixpanel, or similar tools
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Early stage startup experience preferred
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Builder mindset. You do not wait for perfect resources to get started
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Clear communicator who can turn findings into action fast
Why Thera
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Real customers. Real data. Real problems to solve
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Direct access to product and leadership
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Freedom to run real experiments with real budgets
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A product with strong retention because people genuinely need it
This role includes competitive base pay and equity.
About Thera
Thera is building the financial OS for modern SMBs. Payroll, payments, treasury, spend, accounting, and docs in one integrated platform. We are backed by Y Combinator, 10X Founders, Zillionize, and Amino Capital. We sell into real operators. Founders, finance leaders, and business owners who care about execution, trust, and saving time.