CPG Brand Designer

This role is open to candidates based in LATAM, Africa, and Eastern Europe. Please note that as this role supports U.S.-based clients, candidates must be available to work during U.S. business hours aligned with the client’s time zone.

 

Our client is a fast-growing, female-founded consumer packaged goods (CPG) brand focused on healthy indulgence. The company creates plant-based, gluten-free, and vegan superfood cookies made with protein and adaptogenic mushrooms.

The brand is centered around wellness, balance, self-kindness, and the philosophy of “treating yourself better.” As the company expands its retail footprint and direct-to-consumer e-commerce business, it is seeking a dedicated Graphic Designer to elevate its visual identity. The brand’s aesthetic is female-focused, elevated, and lifestyle-oriented.

Role Overview

The CPG Brand Designer will create polished, on-brand visual assets supporting the company’s marketing, digital, and physical presence.

This is a part-time role at 30 hours per week with a strong focus on quality over quantity. The CPG Brand Designer will work closely with the marketing team to create digital assets such as email flows, social media graphics, and website banners, as well as physical materials including expo banners, merchandise, and sticker packs.

The ideal candidate has an elevated design eye, understands the nuances of a female-focused wellness lifestyle brand, and can provide additional value through light video editing and social media asset creation.

Location

Fully Remote (Work from Home) | 30 hours per week | Ideally aligned with 9:00 AM - 5:00 PM PT

Key Responsibilities

Digital & Marketing Design

• Design and build polished, on-brand emails and email flows using existing brand guidelines and creative assets.

• Support the agency managing Klaviyo during the first 90 days.

• Create graphic components for the website, including banners, promotional imagery, and visual assets highlighting the cookies’ superfood ingredients.

• Design aesthetic-driven static posts, carousels, and stories for social media platforms.

Physical Asset & Merchandise Design

• Design materials for physical events, including expo banners and promotional collateral.

• Create branded merchandise, including custom plates, sticker packs, and apparel graphics that reflect the brand’s “treat yourself better” ethos.

• Assist with light packaging elements and supporting materials.

Brand Consistency & Quality Control