Communication Lead

The Opportunity

We are seeking an Executive Communication Lead to act as a strategic advisor and writer dedicated to shaping and amplifying the voice of our most senior leaders, including the CEO, COO, and CFO. This is a highly strategic and creative role focused on translating complex business strategies, financial results, and cultural initiatives into compelling, authentic narratives. You will manage the executive brand across both internal and external channels, ensuring every keynote, town hall, memo, and social media post is aligned with the company’s overarching corporate narrative. The successful candidate combines exceptional writing agility with high emotional intelligence and the executive presence needed to coach, advise, and collaborate directly with the highest levels of leadership.

What to Expect

• Executive Platform Development: Define, manage, and evolve the distinct "voice" and communication platforms for key members of the Executive Committee, ensuring a cohesive and authentic leadership narrative.
• Speechwriting & High-Stakes Content Creation: Serve as the primary writer for our senior leaders, drafting compelling, audience-centric content for keynote speeches, all-company memos, video scripts, board presentations, and thought leadership articles.
• Internal & External Visibility: Partner with internal and external communication teams to design and execute leadership visibility programs. This includes preparing executives for quarterly town halls, tier-one media interviews, and industry panels.
• Strategic Counsel & Presentation Coaching: Act as a trusted sounding board for the Executive Committee, providing honest, constructive feedback on messaging and delivery. You will lead prep sessions and dry runs to ensure executives are confident and prepared for high-profile engagements.

What You Bring

• Experience: 8–10+ years of progressive experience in corporate communications, public relations, or journalism, with at least 3-5 years dedicated to executive communications or speechwriting for senior leadership. Proven experience in a publicly traded corporate environment is required.
• The Authentic Ghostwriter: You have exceptional writing, editing, and storytelling skills with the proven ability to capture, mimic, and refine the distinct voices of multiple executives. You have a zero tolerance for errors in high-visibility deliverables.
• Financial & Business Fluency: You can translate financial results, operational updates, and market dynamics into accessible, engaging narratives for a variety of audiences, from employees to investors.
• Executive Presence: You have high EQ, confidence, and the ability to build immediate trust and project credibility with senior leaders. You have a proven ability to handle highly sensitive, confidential, or material information with integrity and discretion.
• Agility Under Pressure: You thrive in a fast-paced environment and can rapidly pivot messaging, draft crisis statements, or rewrite speeches on tight deadlines without compromising quality.

Salary Range: $106,500 - $156,500

Actual salary for the role may vary depending on work location of the successful candidate and other factors including but not limited to, skills, education, experience, working conditions and the local labour market.

This position is being posted to fill an existing vacancy.

Interested in this role, but don’t meet every requirement? We encourage you to apply! We know from experience that a candidate doesn’t need 100% of the qualifications listed to bring incredible value to our team. We’re actively seeking diverse backgrounds and perspectives to help us make insurance better. At Definity, inclusion, diversity, and equity aren’t just “nice to have” — they’re essential to our success. 

What’s in it for you?

• Hybrid work schedule for most roles
• Company share ownership program
• Incentive Program - Eligible employees may participate in various incentive plans which are paid out at the discretion of the company and subject to individual and company performance.
• Pension and savings programs, with company-matched RRSP contributions
• Paid volunteer days and company matching on charitable donations
• Educational resources, tuition assistance, and paid time off to study for exams
• Focus on inclusion with employee groups, support for gender affirmation surgery, access to BIPOC counsellors, access to programs for working parents 
• Wellness and recognition programs 
• Discounts on products and services

Go ahead and expect a lot — you deserve it.

It’s better here — but don’t take our word for it. Definity was named by Great Place to Work® as one of the Best Workplaces™ in Canada for women, for youth, and for inclusion.

Our inclusive work environment welcomes diversity and supports accessibility. If you require accommodation at any time during the recruitment process, please let us know by contacting accessibility@economical.com.

As part of Definity’s commitment to reconciliation, we acknowledge that our work, meetings, and travel take place on the lands now known as Canada, and recognize the enduring presence, wisdom, and stewardship of the First Nations, Métis, and Inuit peoples who have long cared for these lands.

Background checks

This role requires successful clearance of background checks (including criminal checks and leadership references).

#LI-Hybrid

Definity is the parent company to some of Canada’s most long-standing and innovative insurance brands, including Economical Insurance, Sonnet Insurance, Family Insurance Solutions, and Petline Insurance. Our ambition is to be one of Canada’s leading and most innovative property and casualty insurers. We can’t do that without our people, so we embrace and encourage a culture that’s collaborative, ambitious, rewarding, and empowering. 
We offer a flexible, hybrid work experience where employees work from the office and virtually depending on the type of work they are doing and who they are working with. Bring your true self and be a part of our journey. It’s better here.