Marketing Director

Ellipsis Health is creating cutting-edge AI/ML products that solve healthcare staffing challenges and administrative burdens using conversational AI and our patented voice biomarker technology - helping deliver better healthcare for everyone. We are headquartered in Silicon Valley and are funded and supported by some of the most preeminent venture capital teams.

As the Senior Director of Marketing, you will own the marketing engine end to end: how a health plan or health system first hears about Sage and what it takes to earn their business. You will run the brand and demand-generation motion and own the numbers behind it, turning Sage's clinical proof into a scalable pipeline.

Ellipsis Health is located in the San Francisco Bay Area, but we are open to remote candidates for this role, as long as they are located in the U.S.

Responsibilities:

Build the Brand Engine

• Shape the narrative that makes Ellipsis the obvious, outcomes-backed choice for the customers we serve.

• Make Ellipsis the name people bring up first in AI care management.

• Own brand awareness end to end. Build the strategy behind events, thought leadership, customer stories and video, social, and account-based campaigns, all reinforcing a clear GTM story of what Sage delivers.

• Own audience strategy: how we think about who we're acquiring, and how the approach differs by segment, health plan versus health system, and by stakeholder.

Build the Pipeline Engine and Own the Numbers

• Own the multi-year growth plan for Ellipsis: translate business goals into the MQL, SQL, and revenue targets that get us there, and the channel and investment strategy to hit them.

• Design and execute a repeatable demand generation motion, spanning ABM, direct mail, email, LinkedIn, conference and events strategy, and strategic partnerships, built for a long, high-touch enterprise sales cycle.

• Build the reporting infrastructure that measures pipeline influence and CAC by channel and segment, and regularly report out on results and performance to goal.

• Build and manage the marketing budget.

• Build the feedback loops between sales and marketing, win/loss analysis, and pipeline reporting, that make the motion sharper over time.

Content Strategy & Thought Leadership

• Own Ellipsis's brand voice and visual identity, the tone, language, look and feel, and point of view that shows up consistently across executive content, sales assets, and every other piece of content.