Media Associate

About the team:
The Media team is at the heart of Web Summit, making sure that the world’s most influential
media attend, speak at and cover our events across the world. The team facilitates the best
experience for the media during Web Summits, facilitating discussion and driving coverage
across multiple platforms.
The Media team works with journalists on a daily basis, making sure that every significant
media outlet, reporter and creator across the globe - whatever their platform - knows about,
travels to and covers our events. In doing so, we drive awareness of our events as the
world’s premier tech conferences - and of Web Summit as the world’s leading tech
conference business.
The team also secures the most impactful and relevant moderators for our stage content;
arranges interviews, live podcasts, creator content, press conferences and announcements;
tracks and analyses coverage; sources and highlights relevant content for attending media;
and works closely with Web Summit’s key teams to ensure the maximum impact and
visibility of their work.

The Role:

You'd support Web Summit’s media and communications team in building relationships with
Chinese journalists and media organisations, particularly across Mainland China, Hong
Kong, Taiwan and other Chinese-speaking markets.
The ideal candidate is a bilingual PR/media professional who understands both Chinese and
Western media, can build relationships with journalists, identify stories that will resonate with
Chinese audiences, and turn Web Summit's speakers, partners, startups and technology
stories into coverage.

Who you are:

• Native Mandarin Speaker - you are fluent, comfortable and confident in
  communicating in both Mandarin and English.
• You have a strong understanding of the Chinese media landscape and the Chinese
  technology/business ecosystem.
• You’re familiar with platforms such as WeChat, Weibo, Douyin, Xiaohongshu, Zhihu
  and other Chinese social media platforms, and are comfortable creating compelling
  Chinese-language posts, short-form video concepts, social campaigns and editorial
  content.
• You’re creative, confident and articulate: a clear communicator with excellent
  presentation and interpersonal skills
• You’re an adaptable and resourceful individual who can work to tight deadlines under
  pressure
• You’re a strategic thinker with a proven track record of planning, executing and
  evaluating activity on a long-term basis
• You’re an excellent team player, but with the ability to work on your own initiative