Activation Manager

WPP is the trusted growth partner for the world’s leading brands. 

We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. 
 
We work with the world's most valuable brands and have global reach across 100+ markets, with deep local expertise.
 
Our people are the key to our success. We're committed to fostering a culture of creativity, belonging and continuous learning, attracting and developing the brightest talent, and providing exciting career opportunities that help our people grow. 
 
For more information, visit WPP.com.
 

Job Specification

Title: Senior Media Activation Manager

Discipline: Media Activation

About the role

The Media Activation team is responsible for providing thoughtful and exciting recommendations for Search, Social, Display, and Video, owning supplier relationships, and then executing those recommendations expertly. The Media Activation team leverages their mastery of each channel to make sure its recommendations are consistently excellent and innovative, and that in-channel performance and data integrity is maximized.

Some of the things we’d like you to do:

• Manage team members to deliver consistently across multiple campaigns.
• Responsible for Performance strategy and weaving into overall campaign strategy
• Full responsibility of the campaign performance from start to finish
• Ultimate accountability for adherence to controls and best practices across multiple channels
• Build annual learning agenda and test plan for assigned portfolios.
• Final approver on performance forecast and reforecast
• Develop multiple case studies throughout the course of the year