Program Manager

About Fora

Fora is the modern travel agency, empowering the next generation of entrepreneurs to build thriving travel advisory businesses. We're modernizing the $100B+ travel industry with AI woven through every part of the advisor's workflow, plus global supplier relationships, personalized training, and a vibrant community, all in one place. That's what lets advisors build businesses that scale, while their taste and service create trips no algorithm alone could plan. At the heart of it all is our mission: to help the next generation of travel entrepreneurs turn their love for travel into a fulfilling career, whether full-time or part-time.

We're mission-driven and obsessed with our customers, and we believe humans and AI are both essential: the best work here comes from people and technology at their best, together. That's not just a philosophy about our product, it's how we build our team. Everyone at Fora gets hands-on with frontier AI tooling as part of the job. At Fora, you'll learn to be AI-fluent, with real experience applying AI to solve problems day to day, wherever you sit in the company. 

Founded in 2021, Fora has grown to a team of 250+ full-time employees based in downtown New York City. In 2026, we closed a $60 million Series D led by Forerunner and Tactile Ventures, with continued backing from Thrive Capital, Insight Partners, and Heartcore Capital. We've been named a LinkedIn Top Startup (2024), one of Fast Company's Most Innovative Companies (2023 and 2025), and one of TIME's 100 Most Influential Companies (2026).

Come build something that hasn't existed before.

About The Role

As the Senior Manager, Events (Fora X), you'll own the strategy, execution, and evolution of a portfolio of high-value events built for this segment – from recurring Advisor Intensives, Fora X workshops, and AI enablement sessions to annual recognition events and more complex, elevated productions such as business summits for our top advisors.

Reporting to the Head of Advisor Events, this role works cross-functionally with our Fora X team to ensure this portfolio of events is executed at a consistently high standard. You'll own the budget, the run-of-show, the advisor experience end-to-end, and ultimately the strategic direction of this portfolio.

Key Responsibilities

• End-to-End Event Ownership: Own end-to-end strategy and execution of Fora X events, including training intensives, executive business summits, workshops, AI enablement, and Recognition Events, ensuring a consistently high standard across programming, production, and attendee experience
• Event Portfolio Strategy: Lead the development and evolution of the Fora X event portfolio, defining goals, structure, and success metrics aligned to advisor engagement, partner value, and brand impact
• Planning & Execution Management: Develop and manage detailed event plans, timelines, and run-of-show documents to ensure seamless execution across complex, large-scale programs
• Attendee Journey: Oversee attendee experience across all touchpoints, including registration, communications, and on-site execution, ensuring a clear and cohesive experience at scale
• Strategic Prioritization: Drive planning and prioritization across the portfolio, balancing multiple complex workstreams and timelines
• Operational Infrastructure: Build and maintain structured workflows and processes that support efficient planning and execution across complex events
• Budget & Financial Management: Own event budgets, including forecasting, expense tracking, revenue considerations, and post-event reconciliation, with strong financial discipline
• Performance & Commercial Impact: Track and communicate the commercial impact of events — including advisor engagement, supplier relationship development, and business outcomes — to inform future programming decisions and continuously improve event offerings
• Cross-Functional Project Leadership: Drive meetings and cross-functional work across a pod of stakeholders, maintaining clear action items, work-back schedules, and assignments so nothing stalls

Requirements

• 6–8+ years in executive/business-driving events, education or enablement programming, or growth-focused community programming
• Track record designing events with a clear business objective — measurable change in audience behavior/outcomes post-event, not just smooth execution
• Demonstrated ability to run repeatable events at a consistently high standard, improving execution over time
• Experience with venue sourcing, RFP process management, and contracting/negotiations with venues and partners
• Experience managing event budgets — forecasting, cost tracking, reconciliation
• Experience with peer learning models (cohorts, masterminds, roundtables, tiered community programming)
• Data-informed mindset — experience defining metrics and using performance data/feedback to shape programming
• Highly organized, with strong logistical follow-through across a high-volume calendar
• Willingness and ability to travel roughly 6-8 days per quarter for events

Strongly Preferred

• Experience in travel, hospitality, or a related high-touch service industry
• Experience with event technology platforms (e.g., Splash, Cvent)
• Exposure to automation platforms, AI tools, or workflow systems

Compensation

Compensation for this role varies based on experience, with an indicative range of $125K–$160K + equity. Final compensation will depend on the level at which the candidate is hired, as we’re considering multiple levels for this role.

• Unlimited vacation
• Health Insurance (including an option completely covered by Fora HQ)
• Dental & Vision Insurance
• Wellhub Memberships
• 401k plan with company match
• Commuter Benefits
• Supplemental Life Insurance
• Stock Options

This role is based in our beautiful New York City office (Tribeca/Fidi) with lots of natural light and great views. 

Our Values

We’re forging our own path

Fora has always been about driving change within the industry. We’re not interested in maintaining the status quo. 

We’re stronger together

Community is our cornerstone and collective power is our strength. We believe we can all go further when we operate together, using our combined leverage to unlock better opportunities and outcomes for our advisors, partners, and travelers.

We believe in technology

We believe technology is an answer to some of the most fundamental challenges the travel industry faces. We believe advancements in AI, bold investments in our platforms, and a world-class data infrastructure will transform the work of our advisors and our partners, while creating better travel experiences for travelers.

We’re here to serve

We operate in service of our community and believe that when they’re empowered to focus on what they do best, we all win. It’s why we relentlessly advocate for our advisors and prioritize their best interest every step of the way.

We mean business

Fora is equal parts fun, meaningful work and serious travel business. We’re unlocking opportunities for thousands of travel entrepreneurs, delivering a stream of high-quality guests at scale for our partners, and providing a superior travel experience for our travelers. It’s a better equation for the future of our industry.

WORK AUTHORIZATION

Authorization to work in the United States is required for full-time roles based in our New York City office. Fora is unable to sponsor or assist with U.S. work authorization. Roles based outside of the United States are not subject to this requirement.

EQUAL OPPORTUNITY

Fora is committed to an equitable hiring process and an inclusive work environment. BIPOC and traditionally underrepresented candidates are strongly encouraged to apply. We will not discriminate and will take action to ensure against discrimination in employment, recruitment, advertisements for employment, compensation, termination, upgrading, promotions, and other conditions of employment against any employee or job applicant on the bases of race, color, gender, national origin, age, religion, creed, disability, veteran's status, sexual orientation, gender identity, gender expression or any other characteristic protected by law.