Market Development Director

Join Aya Healthcare, winner of multiple Top Workplace awards! 

The Director, Market Development is responsible for identifying, developing and expanding strategic relationships with healthcare organizations across assigned markets. This leader serves as a trusted advisor to hospital and health system executives, helping them address complex workforce challenges through Aya Healthcare’s comprehensive portfolio of talent, technology and workforce solutions. 

The role requires a relationship-driven, consultative professional who can engage senior healthcare leaders, understand organizational priorities and connect those priorities to measurable solutions involving workforce optimization, staffing, recruitment, technology, cost management and patient-care support. 

THIS IS A REMOTE POSITION THAT REQUIRES THE EMPLOYEE TO LIVE IN THE NASHVILLE AREA

Who We Are:

We’re a $8+ billion, rapidly growing workforce solutions provider in the healthcare industry. We deliver tech-enabled services that help healthcare organizations meet and manage their contingent labor needs. We build and manage tech-enabled marketplaces for national and local healthcare talent and deliver contingent labor management solutions through our proprietary software platform.

At Aya, we’re obsessed with creating exceptional experiences for our clients, clinicians and employees. In fact, we put employee satisfaction above all else. Our team members are responsible for incomparable customer experience and we know that happy employees are critical to maintaining happy clients. We foster an entrepreneurial, high-energy, low-bureaucracy culture and value innovative thinking and creative problem solving. We embrace diversity in thought and backgrounds unified by a commitment to high achievement. When you join Aya, you’ll be surrounded by teammates who care about you as an individual and leaders who will help you grow both personally and professionally.

Responsibilities:

• Develop and execute market-development strategies that drive new business, revenue growth and long-term client partnerships
• Build trusted relationships with C-suite executives and senior leaders in nursing, human resources, finance, operations, supply chain, workforce management and clinical services
• Identify healthcare organizations experiencing challenges related to labor costs, staffing shortages, contingent workforce utilization, recruitment, retention, scheduling or workforce capacity
• Present Aya as a strategic workforce partner rather than a traditional staffing vendor
• Position and coordinate the appropriate Aya solutions, including: 
  • Managed service provider programs 
  • Nursing and allied health staffing 
  • Locum tenens and physician recruitment 
  • Permanent recruitment solutions 
  • Workforce management technology 
  • Float pool and on-demand staffing solutions 
  • Workforce AI, analytics and predictive planning 
  • International talent and direct-hire programs 
  • Advisory, payrolling and workforce-disruption services 
• Lead consultative discovery meetings, executive presentations, demonstrations, proposal development and customer negotiations
• Partner with Business Development to develop executive-level business cases that demonstrate measurable value, including improved fulfillment, reduced premium labor expense, increased workforce visibility, stronger retention and improved operational efficiency
• Monitor healthcare labor-market trends, competitive activity, regional workforce dynamics and emerging client needs
• Represent Aya at healthcare conferences, executive forums, industry events and strategic networking opportunities 
• Promote a culture centered on responsiveness, accountability, collaboration, innovation and genuine care for clients, clinicians and colleagues

Required Qualifications 

• Bachelor’s degree in business, healthcare administration, marketing, nursing or a related field; equivalent experience may be considered
• Seven or more years of progressive experience in healthcare business development, strategic sales, consulting, staffing, workforce solutions or health-system partnerships 
• Demonstrated success selling complex solutions to hospitals, health systems or other healthcare organizations
• Proven ability to establish relationships with senior executives and influence decisions across multiple stakeholder groups
• Strong understanding of healthcare operations, labor economics, workforce strategy and the challenges facing providers
• Excellent presentation, negotiation, communication and relationship-management skills
• Ability to translate complex workforce challenges into clear, compelling business solutions
• Willingness to travel regularly within the assigned market and nationally as needed

Preferred Qualifications 

• Experience with managed service provider programs, vendor management systems, healthcare staffing, workforce technology or permanent recruitment 
• Existing relationships with hospital and health-system executives
• Experience selling enterprise-level solutions across multiple facilities or service lines
• Familiarity with healthcare finance, labor productivity, contingent workforce spend and workforce analytics 
• Master’s degree in healthcare administration, business administration or a related discipline

Success Measures 

Success in this role will be measured by: 

• New client acquisition and revenue growth
• Expansion of existing healthcare partnerships
• Executive-level relationship development
• Qualified pipeline generation and forecast accuracy
• Successful positioning of Aya’s broader workforce solutions
• Client retention, satisfaction and strategic account growth
• Demonstrated financial and operational value delivered to healthcare organizations
• Collaboration with internal teams and contribution to Aya’s people-first culture 

Core Competencies 

• Strategic relationship development 
• Consultative selling 
• Executive presence 
• Healthcare market expertise 
• Business and financial acumen 
• Cross-functional leadership 
• Communication and storytelling 
• Negotiation and influence 
• Accountability and follow-through 
• Curiosity, adaptability and persistence 

What We Offer: 

• Free premium medical, dental, life and vision insurance 
• Generous 401(k) match 
• Aya also offers other benefits to those that are eligible and where required by applicable law, including reimbursements and discretionary bonuses 
• Aya provides paid sick leave in accordance with all applicable state, federal, and local laws. Aya’s general sick leave policy is that employees accrue one hour of paid sick leave for every 30 hours worked. However, to the extent any provisions of the statement above conflict with any applicable paid sick leave laws, the applicable paid sick leave laws are controlling 
• Celebrations! We hit our goals and reward ourselves.  
• Company-sponsored virtual events, happy hours and team-building activities are always on the horizon — plus, you get a special treat on your birthday! 
• Unlimited DTO — we believe in time off!  
• Virtual yoga, meditation or boot camp classes offered daily 

Compensation: Aya reasonably anticipates the pay scale for this position to be $120,000 to $150,000 annually, plus commissions. 

The pay scale for this position may vary if applicant possesses experience outside of what Aya reasonably anticipates for this position. Bonuses are subject to the role and your manager’s discretion.

Aya Is an Equal Opportunity Employer (EEO), including Disability / Vets, and welcomes all to apply. Please click here for our EEO policy.