UX Researcher

At Trustpilot, we're on an incredible journey. We're a profitable, high-growth FTSE-250 company with a big vision: to become the universal symbol of trust. We run the world's largest open customer review platform, and while we've come a long way, there's still so much exciting work to do. Come join us at the heart of trust!

We’re a leading online reviews platform, free and open to all. Our mission is to be a universal symbol of trust. We are well on our way - but there’s still an exciting journey ahead of us. Do you want to join us at the heart of trust?

We’re currently looking for a Senior UX researcher to join our team at Trustpilot.

Our goal is simple: to become the most trusted reviews platform in the world. We will achieve this by being ready and willing to disrupt ourselves through innovation, data and insight and adding product professionals with ambitions that match our own.

As Senior UX Researcher, you'll be the go-to expert on measuring how people and businesses experience trust on Trustpilot , from reading a review to deciding our platform is worth paying for. You'll own the quantitative research agenda for your product areas, set the bar for statistical rigour across the team, and partner with Data Science to build a shared measurement culture.

What you'll be doing:

Research strategy & execution

• Design and own the quantitative research roadmap for your product areas, e.g.  attitudinal measurement, behavioural analysis, and longitudinal tracking.
• Lead large-scale surveys (validated scales, NPS derivatives, trust-perception metrics) and log-data/behavioural analytics (funnels, A/B tests, cohort and retention modelling).
• Build measurement frameworks that define what ‘good’ looks like for review-reading, purchase-decision, and business-subscription journeys  and track them over time.

Quantitative methods

• Lead advanced quantitative research - surveys, behavioural analytics, experimentation, predictive modelling  using statistical rigor as the throughline, from validated instrument design through to automated, auditable analysis pipelines (Python/R/SQL).
• Pioneer AI-assisted techniques (e.g. LLM-assisted open-text analysis) where they genuinely sharpen the work, evaluating any AI tooling with a critical eye on validity and bias.

Standards, influence and coaching

• Partner with Data Science and Analytics on shared definitions and data pipelines; hold the bar on study design and statistical rigour across the team.
• Translate statistical output into clear, decision-forcing narratives that PMs, designers, and engineers act on.
• Coach other researchers in quantitative methods, raising the team's statistical literacy through pairing and structured feedback.

What we're looking for:

• 4+ years of UX research experience with a strong specialisation in quantitative methods and complex, broad-scope work.
• Strong survey methodology (instrument design, sampling, psychometric validation) and statistical grounding (regression, factor/cluster analysis, significance testing).
• Hands-on proficiency in Python, R, or SQL, and direct experience with large behavioural datasets (e.g. Amplitude, Looker, BigQuery).
• A track record of quant research that measurably shaped product or business decisions, including A/B testing methodology.
• Hands-on experience experimenting with AI tools in a research workflow  e.g. LLM-assisted analysis, AI-assisted qual coding, or evaluating AI-powered research tooling  with a critical eye on validity and bias.
• AI-curious practitioner who can speak critically about AI's limits as well as its power; collaborates fluently with qual, data science, and product analysts.
• Excellent communication and interpersonal skills, with the ability to work closely with diverse teams and present data-driven findings in an engaging and accessible way.

What’s in it for you:

• A range of flexible working options to dedicate time to what matters to you
• Competitive compensation package + bonus
• 25 days holiday per year, with an extra 5 days holiday allocated after your 1 year anniversary (prorated) 
• Two (paid) volunteering days a year to spend your time giving back to the causes that matter to you and your community
• Rich learning and development opportunities are supported through the Trustpilot Academy and Blinkist
• Comprehensive health package, pension, and full access to Headspace, a popular mindfulness app to promote positive mental health
• Paid parental leave
• Central office with  a laid-back vibe and constant buzz of different languages being spoken everywhere you go It’s complete with a coffee bar, canteen, and table tennis and has a wide variety of refreshments available - you can opt-in for breakfast and lunch at an affordable price
• Regular opportunities to connect and get to know your fellow Trusties, including company-wide celebrations and events, ERG activities, and team socials
• Opportunity to join the Trustpilot Social Club for a small monthly fee and attend regular social and leisure activities like go-karting, cooking classes, and escape rooms 
• Employee discounts to restaurants and shops

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About us

Trustpilot began in 2007 with a simple yet powerful idea that is more relevant today than ever — to be the universal symbol of trust, bringing consumers and businesses together through reviews. Trustpilot is open, independent, and impartial — we help consumers make the right choices and businesses to build trust, grow and improve.

Today, we have more than 350 million reviews and 60 million monthly active users across the globe, with 149 billion annual Trustpilot brand impressions, and the numbers keep growing. We have more than 1000 employees and we’re headquartered in Copenhagen, with operations in  Amsterdam, Denver, Edinburgh, Hamburg, London, Melbourne, Milan and New York. 

We’re driven by connection. It’s at the heart of what we do. Our culture keeps things fresh –– it’s built on the relationships we create. We talk, we laugh, we collaborate and we respect each other. We work across borders and cultures to be the universal symbol of trust in an ever-changing world. With vibrant office locations worldwide and over 50 nationalities, we’re proud to be an equal opportunity workplace with diverse perspectives and ideas. 

Our purpose to help people and businesses help each other is a tall order, but we keep it real. We’re a great bunch of humans, doing awesome stuff, without fuss or pretense. A successful Trustpilot future is driven by you –– we give you the autonomy to shape a career you can be proud of. If you’re ready to grow, let’s go.

Join us at the heart of trust.

Trustpilot is committed to creating an inclusive environment where people from all backgrounds can thrive and where different viewpoints and experiences are valued and respected. Trustpilot will consider all applications for employment without regard to race, ethnicity, national origin, religious beliefs, gender identity or expression, sexual orientation, neurodiversity, disability, age, parental or veteran status. Together, we are the heart of trust.

_Trustpilot is a global company and our data practices are designed to ensure that your personally identifiable information is appropriately protected. Please note that your personal information will be transferred, accessed, and stored globally as necessary for the uses and disclosures stated in our Privacy Policy.

If you have a disability and would like to discuss any adjustments you might need either in submitting your application, or to the recruitment process more generally, please let us know by contacting our Talent Acquisition Team (talent.acquisition@trustpilot.com) quoting the role you wish to apply for._