Marketing
Posted 10 Jul 2026
Advertised as “Senior Director, Strategic Marketing”
BranchFactor Summary
The original posting with the fluff stripped out
- Expected experience
- 10+ yrs
- Management level
- Individual contributor
- Employment
- Remote
No salary listed for this role.
Senior Director, Strategic Marketing
About CoreStory
CoreStory is transforming how enterprises understand, modernize, and evolve software.
Our AI-powered platform analyzes millions of lines of source code and automatically generates the specifications, architecture, workflows, documentation, and business context that engineering teams need to modernize applications with confidence. By turning legacy code into structured intelligence, CoreStory enables organizations to accelerate modernization, reduce technical debt, and unlock AI-assisted software development.
We’re building a new category at the intersection of AI, software engineering, and enterprise modernization—and we’re looking for someone who wants to help define it.
The Opportunity
We’re looking for a highly strategic marketer who is equally comfortable shaping executive messaging, briefing industry analysts, supporting enterprise sales, and creating the content that moves the business forward.
This is not a traditional marketing role focused on campaigns or demand generation.
This role offers a unique opportunity to help define an emerging category while working alongside experienced founders, enterprise customers, and industry leaders. You’ll have a direct impact on company strategy, product direction, and market perception—and the opportunity to grow alongside the business.
Success in this role requires someone who enjoys both thinking strategically and executing personally. You’ll be expected to create, influence, and deliver—not simply manage.
What You’ll Do
Shape CoreStory’s Market Position
- Partner with executive leadership to refine CoreStory’s positioning, messaging, and category strategy and ensure our messaging evolves alongside the rapidly changing AI software landscape.
- Monitor competitive, technology, and market trends to help shape company strategy.
Strategic Product Marketing
Working closely with Product leadership, you will:
- Translate complex technical capabilities into compelling customer value and develop messaging for new product capabilities and releases.
- Create executive presentations, solution narratives, and customer-facing collateral.
- Gather market feedback that helps influence product direction.
Analyst Relations
Own CoreStory’s relationships with Gartner, Forrester, IDC, and other industry influencers by: