Director of GTM Enablement

Company Description

Air is the leader in Enterprise Readiness. Our mission is to establish readiness as a real-time condition that is continuously achieved. Today, a dangerous Readiness Gap exists between what the front line needs and what is delivered. Our AI-native platform, Air Enterprise Readiness, aligns development, production, delivery, and sustainment into one coordinated execution system for government agencies and industrial suppliers. By revealing true capacity, exposing real constraints, coordinating resources, and executing at the speed of operational demands, the front line gets what it needs to succeed.

Job Description

We are looking for a strategic, hands-on Director of GTM Enablement to build and lead our enablement function across the full customer lifecycle - Sales, Delivery, and Customer Success. You will own the systems, content, and coaching that turn new hires into productive sellers, equip Engagement Managers and Implementation Engineers to deliver lasting outcomes, and arm Sales and Customer Success to win, renew, and expand. You are the connective tissue between Sales, Delivery, Marketing, Product, and Sales/Delivery Operations.   You understand that enablement is a revenue function, not a training function. Outcomes -  ramp time, win rate, time-to-value, NRR - are the metrics that matter, and you can build the programs that move them. You are equally comfortable designing a 30/60/90 ramp plan, facilitating a methods workshop, coaching an Engagement Manager, or briefing Sales leadership on enablement ROI.   This role is based in our Arlington, VA office, with up to 25% travel across our commercial and federal markets.

Scope of Responsibilities

Onboarding, Training Support  & Coaching

• Implement and reinforce our standard sales qualification methodology (SPICED) across the GTM organization 
• Design the manager coaching cadence and skills-based development framework for both Sales and Delivery leaders
• Support SL&D in role-based onboarding and certification programs for Sales, EMs, IEs
• Support SL&D in Air product deep-dive certification for Delivery (EMs/IEs) and ongoing product/competitive training for Sales

Content & Equipping

• Own the centralized GTM content library -  taxonomy, governance, and discoverability - and the playbooks, talk tracks, battle cards, and competitive intelligence that live in it
• Own the delivery playbook and customer-facing templates (kickoff decks, QBR/EBR frameworks, status reports) in partnership with Delivery Leadership

Sales-to-Delivery & Customer Lifecycle

• Own the Sales-to-Delivery handoff playbook, internal kickoff standards, and customer-context transfer requirements, plus a handoff quality scorecard that feeds back into the program