Account Supervisor
Posted 30 Sep 2026
Advertised as “Account Supervisor, Measurement & Insights”
BranchFactor Summary
The original posting with the fluff stripped out
- Expected experience
- 6–8 yrs
- Management level
- People management
- Employment
- Hybrid
No salary listed for this role.
Account Supervisor, Measurement & Insights
We are seeking an Account Supervisor, Measurement & Insights to lead performance measurement and strategic insights across 5W's integrated client portfolio. This role will own how we define, track, and communicate success across PR, influencer, social, and paid media programs, and will uncover the audience, cultural, and competitive insights that shape smarter strategy from the start.
This is a strategic, client-facing role that combines hands-on analytical expertise with leadership. The Account Supervisor will build measurement frameworks, guide junior analysts, and turn data into recommendations that inform both campaign optimization and big-picture planning. It's ideal for someone who is equally comfortable proving what worked and figuring out what to do next, and who wants to help build and scale a growing Measurement & Insights practice within an integrated communications agency.
This is a hybrid role based in our Miami or Tampa office, with 3 days per week in office.
Here's what you'll be doing:
Measurement Strategy & Frameworks
- Lead the development of measurement strategies and KPI frameworks for client programs, ensuring metrics ladder up to business objectives across awareness, engagement, traffic, conversion, and revenue
- Build integrated measurement plans at the onset of campaigns, defining goals, benchmarks, data sources, and success criteria in partnership with account teams
- Establish and evolve agency-wide standards for earned, owned, shared, and paid media measurement, including share of voice, sentiment, message pull-through, and earned media impact
- Advise on attribution and incrementality approaches that connect communications activity to business outcomes
Audience & Strategic Insights
- Deliver audience, cultural, and competitive insights that inform campaign strategy, creative development, messaging, and channel planning
- Lead social listening and media analysis to identify emerging trends, conversation drivers, audience sentiment, and white-space opportunities for clients
- Develop competitive landscape and benchmarking analyses that position client performance in context
- Partner with strategy, creative, and account teams during planning to ensure programs are grounded in data from day one
- Support issues and reputation monitoring, providing timely analysis of conversation and coverage during sensitive or fast-moving moments
Performance Analysis & Client Leadership
- Serve as the primary measurement and insights lead on client accounts, presenting results, findings, and recommendations directly to client stakeholders