Social Media Strategist
Posted 15 Oct 2026
Advertised as “Senior Social Media Strategist III”
BranchFactor Summary
The original posting with the fluff stripped out
- Level
- III
- Expected experience
- 5–8 yrs
- Management level
- Individual contributor
- Employment
- Remote
- Contract
- Contract
No salary listed for this role.
Seeking a creative, experienced Senior Social Media Strategist to support Meta's Developer Marketing team within its Business Growth Marketing organization.
This is a highly visible opportunity for a hands on social media professional who knows how to build audiences, drive organic growth, create compelling content, and develop meaningful community engagement.
The ideal candidate brings experience working with consumer facing brands, building organic social programs, and developing video focused and creator driven content that generates measurable results.
This role combines strategic ownership with direct execution. You'll have the opportunity to shape social media strategy, develop scalable programs, implement AI powered workflows, and drive engagement across Meta's social channels.
Key Responsibilities
Organic Social Strategy & Content
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Own and execute organic social media strategy across Instagram, Facebook, Threads, YouTube, TikTok, X, LinkedIn, and Reddit.
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Develop and manage content calendars supporting ongoing engagement, product launches, and marketing initiatives.
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Create compelling, platform native content, including short form video, interactive content, and emerging social formats.
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Identify trends and cultural moments to develop relevant, timely content.
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Lead content ideation, storytelling, copywriting, and creative development.
Audience Growth & Community Engagement
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Develop strategies to increase organic followers, reach, engagement, and brand awareness.
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Build authentic relationships with online audiences through meaningful community engagement.
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Establish community management practices, response protocols, and brand voice guidelines.
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Monitor audience sentiment, identify relevant conversations, and translate insights into content improvements.
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Engage with communities and influential voices across social platforms.
Creator & Influencer Programs
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Manage creator and influencer initiatives, including sourcing, briefing, execution, and performance measurement.
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Build scalable creator management processes, databases, templates, and brand safety guidelines.
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Partner with agencies and content creators to develop authentic user generated content.