Digital Marketing Manager

Who We're Looking For - Senior Digital Marketing Manager

The Senior Digital Marketing Manager role at Clearlink is unique. You’re given the support, budget, and resources to fulfill your vision while also receiving a license to try new things and dive headfirst into exciting new initiatives. We’re looking for an experienced digital marketer and leader who can build marketing strategies from scratch, has a consistent track record of success, and is highly motivated to reach and exceed goals. You’ll help grow the business by optimizing current tactics, testing, and developing new channels.

As a Senior Digital Marketing Manager, you’ll report directly to the Marketing Director and together work across multiple platforms, devices, channels, and industries. You’ll also collaborate with a hard-working, cross-functional team of digital marketing experts including SEO and PPC specialists, content strategists, copywriters, designers, engineers, and project managers in a fun, positive work environment that facilitates creative ideas and encourages others to achieve their goals. You’ll dive deep into the data to optimize every step in the customer journey to delight and convert.

We’re looking for someone who can start fast to help us continue our current success and drive additional focus around developing new marketing channels.

Clearlink is a remote-friendly company, prioritizing virtual and in-person collaboration. This is a remote-first role for candidates who are located outside of Utah and outside of commuting distance. For candidates residing within 50 miles of our Salt Lake City, Utah office, a hybrid schedule of 2-3 days in-office is required.

The Impact You Will Make

Develop and execute brand strategies (40%)

• Develop annual and quarterly comprehensive marketing strategy for each brand, including website content strategy, channel mix, and campaign management.
• Regularly lead and conduct weekly, monthly, and quarterly strategic syncs with your specialists to review the pacing of your core business metrics: marketing qualified leads (MQLs) and gross margin before sales % (GMBS%); to plan & prioritize initiatives, make adjustments, and identify opportunities for incremental growth.
• Execute marketing strategy by prioritizing and aligning specialists, production team members, and project manager to goals and action items.
• Sustain your marketing knowledge through continuous learning to remain relevant in the field.
• Seek out new marketing opportunities through market research, competitive analysis, customer collaboration, and industry education

Manage a brand marketing team (20%)