Advertising Specialist
Posted 11 Sep 2026
Advertised as “Advertising Specialist [ Google Ads, Performance Max (PMax) ]”
BranchFactor Summary
The original posting with the fluff stripped out
- Expected experience
- 5+ yrs
- Management level
- Individual contributor
No salary listed for this role.
Field of studyAdvertising, Marketing, Statistics (or related)
Study levelBachelor's
Reolink, a leader in intelligent visual technology for homes and businesses, was founded in 2009 by a group of engineers with a strong commitment to and passion for smarter security solutions.
Our products are now trusted by millions of users across more than 110 countries and regions worldwide. Building on this trust, we continue expanding our presence and bringing our innovations to more markets around the globe. Reolink remains committed to delivering advanced, reliable, and user‑centric solutions that empower people to protect what matters most.
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Performance Marketing Specialist (Google & Video Focus)
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5 Work Days Per Week
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Office Near Tai Seng MRT, Singapore
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Medical Benefits Provided
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Entitled to Yearly Bonus & Performance Bonus
Requirements
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Education: Bachelor's degree or higher, preferably in Marketing, Advertising, Statistics, or a related discipline.
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Experience: Minimum 5 years of hands‑on experience in advertising operations, with a heavy, specialized focus on Google ecosystem advertising (Search, Performance Max, and YouTube). Experience in 3C, e‑commerce, internet products, or cross‑border advertising is a strong advantage.
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Platform Proficiency:
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Core Expertise: Deep, hands-on mastery of Google Ads—specifically advanced Search campaign architectures, Performance Max (PMax) asset group optimization, and YouTube video ad funnels.
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Secondary Platforms: Familiarity with TikTok Ads, Ocean Engine, and a minor/supporting working knowledge of Meta Ads.
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Analytical Skills: Strong data analysis skills with advanced familiarity with Excel/Google Sheets, attribution tracking, and analytics tools to evaluate multi-channel performance.
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Mindset & Execution: Strong strategic thinking and results‑oriented mindset, with the ability to manage multiple complex campaigns and projects in a fast‑paced environment.
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Collaboration: Excellent communication and collaboration skills. Experience in team leadership or agency management is an advantage.