Data Scientist

Good Systems is the parent company behind Goodnotes, where millions of people capture and develop their ideas.
Goodnotes is where we started, and it’s now the foundation for a growing family of products. By reimagining how we interact with information, we’re bringing together human creativity and the breakthrough capabilities of AI.
We build products that help people turn good thinking into good work.

Our Values

Dream big

• Be visionary, strategic, and open to innovation

Build great things

• Work in service of our users, always improving and pushing higher

Operate like an owner

• Take responsibility with bold decision-making and bias for action

Win like a sports team

• Be trusting and collaborative while empowering others

Learn and grow fast

• Never stop learning and iterate fast

Share our passion

• Share ideas and practice enthusiasm and joy

Be user obsessed

• Empathetic, inquisitive, practical

About the role

Think of this as a startup within Goodnotes. You'd be embedded in one of our 0-1 product bets -working directly with Steven, our founder, and a small, fast-moving team building something genuinely new inside Goodnotes' AI-native product line. No legacy roadmap, no established playbook. You're helping write the first one.
You'll be the analytical partner for that product: quantifying how features move the business, building the experimentation and instrumentation that lets the team measure impact from day one, and turning ambiguous, undefined problem spaces into clear questions and confident decisions. In a 0-1 environment, that clarity is the difference between shipping the right thing and guessing.
You'll combine analytical precision with product intuition - designing experiments, uncovering the behavioural drivers behind conversion, activation, and retention, and connecting product metric movements straight back to revenue.
Crucially, you won't just do the analysis. You'll build the frameworks, playbooks, and self-serve capability that let the product team answer their own questions — the kind that hold up when you're not in the room. Removing analytics as a bottleneck isn't a side goal here. It's part of the job.

• This role is based full-time onsite at our London (Paddington) office