B2C Product Manager
Posted 11 May 2026
Advertised as “B2C Product Manager (Hybrid)”
BranchFactor Summary
The original posting with the fluff stripped out
- Expected experience
- 5+ yrs
- Management level
- Individual contributor
- Employment
- Hybrid
- Contract
- Full-time
No salary listed for this role.
About Rewards Network
For 41 years, Rewards Network has been helping restaurants grow revenue, increase traffic, and boost customer engagement through innovative financial, marketing services, and premier dining rewards programs. By offering unique card-linked offers, we introduce diners to fantastic restaurant experiences, leveraging advanced technology and data analytics to deliver value to restaurants, diners, and our strategic partners' loyalty programs.
Our Culture
At Rewards Network, you'll be part of a driven and diverse team that excels in collaboration, issue resolution, and taking ownership of both personal growth and the company's success. We take pride in partnering with the world's most powerful loyalty programs to drive full-price paying customers to local restaurants through marketing services and flexible funding options. Our engaging and rewarding environment is designed to help you gain your full potential.
Job Overview
The Product Manager, B2C at Rewards Network will own the consumer-facing product experience that drives member engagement, retention, and dining frequency across our 25M+ member base. This role is responsible for the loyalty mechanics, engagement features, and end-to-end member journey that connect dining members with our 20,000+ partner restaurants and the airline, hotel, and retail loyalty programs that fuel our network.
The Product Manager will partner with Product leadership to define the consumer product vision and roadmap, working closely with engineering, design, marketing, and our loyalty program partners to ship features that increase member activation, deepen engagement, and grow lifetime value. This is a metrics-driven role focused on understanding consumer behavior and translating insights into experiences that members love.
This is a hybrid position and requires in-office presence Tuesday through Thursday each week in Chicago.
What you’ll bring to the table: (Responsibilities)
- Define and manage the product roadmap for consumer-facing experiences across web, mobile web, native apps, and email/SMS/push channels — including loyalty mechanics, member onboarding, search and discovery, and post-dining engagement.
- Define and evolve engagement strategy: how members earn, track, and redeem rewards across our 30+ partner programs in ways that feel rewarding, intuitive, and drive habitual engagement
- Translate consumer insights, behavioral data, and qualitative research into prioritized backlogs, user stories, and clear acceptance criteria for engineering teams.
- Partner with engineering and design to ship features iteratively, balancing speed of learning with quality of experience.