Account Manager

About TEGNA

TEGNA Inc. helps people thrive in their local communities by providing the trusted local news and services that matter most. With 64 television stations in 51 U.S. markets, TEGNA reaches more than 100 million people monthly across the web, mobile apps, streaming, and linear television. Together, we are building a sustainable future for local news.

Premion seeks an experienced Senior Account Manager, who will be responsible for partnering with assigned sales teams to manage the company's key accounts by developing and maintaining relationships with agencies and clients and maximizing incremental revenue opportunities within. As a Senior Account Manager, you will be tasked to manage the day-to-day operations of your accounts by working with your sales counterparts to develop, execute and manage complex OTT campaigns.

RESPONSIBILITIES

Partner with Sales, Planning and Operations teams on all aspects of campaign planning, launch execution, optimization and post-campaign recaps for strategic clients

Collaborate with designated sales team to provide a high level of customer service by means of daily interaction with existing agency contacts and client partners

Establish customer KPIs and work with internal partners to measure progress and proactively address issues as they arise; advocate for client in internal stakeholder conversations

Develop and deliver business reviews that highlight key wins and opportunities; prepare weekly and monthly delivery reporting; identify new strategic opportunities for existing customers and make recommendations for implementation

Serve as initial POC for billing discrepancies

Own client communication as necessary with any custom implementations – website pixel implementation, first party data onboarding, custom reporting needs, etc

Mentor account management colleagues on role-specific best practices; work with CS Management team to create and present training materials

 REQUIREMENTS

4+ years of relevant advertising experience; previous experience in account management/client services required

Demonstrated success at working with cross-functional teams and building strong relationships internally and externally; ability to balance competing priorities across multiple projects

Proven track record of client-centric communication, stakeholder management and ability to drive incremental revenue

Strong attention to detail, excellent follow-up and ability to generate creative solutions to meet client needs without close supervision

Experience managing major national accounts with positive client feedback and retention

Experience with ad technology platforms and CRM systems – FreeWheel, Salesforce, Placements.io preferred