Merchandising & Commercial Strategy Director
Posted 25 Aug 2026
Advertised as “Director, Merchandising & Commercial Strategy”
BranchFactor Summary
The original posting with the fluff stripped out
- Expected experience
- 10+ yrs
- Management level
- People management
No salary listed for this role.
Field of studyBusiness, Marketing, Merchandising (or related)
Study levelBachelor's
CertificationsMaster of Business Administration
About us: Stanley 1913 - Built for Life® since 1913.
The Stanley 1913 brand has fueled the human experience since the iconic Stanley vacuum bottle revolutionized the way people enjoyed food and beverage. Today, our colorful and thoughtfully designed products including the popular Quencher™ series go beyond function, elevating everyday moments with style and empowering active lifestyles. We’re a community of creators, builders, and inventors who believe in creating sustainable products for a better life and world that minimizes our impact on the planet. Learn more at www.stanley1913.com.
Position Overview
As the Director, Merchandising & Commercial Strategy for the Stanley 1913 brand, you will lead the development of merchandising and commercial strategies for the North American region. These strategies will accelerate growth, strengthen market leadership, and improve the consumer experience across all channels. You will be responsible for translating enterprise and brand priorities into actionable marketplace strategies that drive revenue, profitability, market share, and long-term business health in our Beverageware categories.
Working cross-functionally with Product, Marketing, Sales, Planning, Finance, Analytics, Operations, and Leadership, you will define strategic direction for the marketplace, influence global product and commercial decisions, and ensure the successful delivery of consumer led assortments and commercial initiatives. This role requires a proven leader who can balance long-term goal setting with business performance, while building organizational capabilities and driving alignment across sophisticated partner groups.
What You'll Do
Strategic Leadership
- Lead merchandising and commercial strategy across beverageware categories, channels, and consumer segments in North America.
- Develop long-term category and marketplace strategies that drive growth, strengthen brand performance, and meet evolving consumer needs.
- Identify market opportunities, competitive trends, and strategic growth areas to inform business decisions.
Business Ownership
- Own portfolio performance, driving revenue, profitability, market share, and inventory optimization.
- Lead forecasting, long-range planning, and investment decisions to support sustainable growth.
- Translate business insights into actionable strategies and growth plans.