Director, Analytics
US$150,000 – US$165,000 / yr base salary
Posted 25 Aug 2026
BranchFactor Summary
The original posting with the fluff stripped out
- Expected experience
- 10+ yrs
- Management level
- People management
- Employment
- Remote
| Base salary | US$150,000 – US$165,000 / yr |
|---|
Study levelBachelor's
Field of studyBusiness Analytics, Data Science, Economics (or related)
Study levelMaster's
WHO WE ARE
Zeta Global (NYSE: ZETA) is the AI-Powered Marketing Cloud that leverages advanced artificial intelligence (AI) and trillions of consumer signals to make it easier for marketers to acquire, grow, and retain customers more efficiently. Through the Zeta Marketing Platform (ZMP), our vision is to make sophisticated marketing simple by unifying identity, intelligence, and omnichannel activation into a single platform – powered by one of the industry’s largest proprietary databases and AI. Our enterprise customers across multiple verticals are empowered to personalize experiences with consumers at an individual level across every channel, delivering better results for marketing programs. Zeta was founded in 2007 by David A. Steinberg and John Sculley and is headquartered in New York City with offices around the world. To learn more, go to www.zetaglobal.com.
THE ROLE
Zeta Global is seeking a strategic**,** client-facing Director to join our ZX Data Science & Analytics team. This role is ideal for an experienced analytics leader who excels at transforming complex data into compelling narratives, influencing client strategy, and driving measurable business outcomes.
The Director will serve as a trusted analytics partner to clients and internal teams, bringing together marketing measurement, advanced analytics, media strategy, and data storytelling to make insights actionable. This individual will also help scale analytics best practices across clients and categories, strengthen partnerships with Sales and cross-functional teams, and contribute to the continued evolution of ZX Analytics solutions and measurement products.
This position reports to the VP of Data Science & Analytics.
Responsibilities:
- Lead with Storytelling: Translate complex analytics and media performance into clear, persuasive narratives that connect insights to client business priorities and inspire action.
- Shape Client Strategy: Develop analytics approaches aligned with client objectives, using insights to inform acquisition, retention, lifetime value, media, and optimization strategies. Serve as a trusted analytics advisor to clients and internal partners.
- Drive Measurement Excellence: Apply and advocate for best-in-class measurement methodologies, including Test/Holdout-based incrementality measurement. Help clients and internal teams understand the strengths, limitations, and business implications of different measurement approaches.