Field Marketing Manager
Posted 12 Oct 2026
Advertised as “Senior Field Marketing Manager”
BranchFactor Summary
The original posting with the fluff stripped out
- Expected experience
- 5+ yrs
- Management level
- Individual contributor
- Employment
- Hybrid
- Visa sponsorship
- Offered
No salary listed for this role.
Here's a summary of the role:
Are you passionate about turning engaged prospects into customers and building marketing programs that directly influence revenue? As a Senior Field Marketing Manager, you'll partner closely with Sales, Customer Success, and Business Unit leaders to design and execute high-impact field marketing, customer engagement, and event strategies across the UK & Ireland and wider EMEA region. You'll play a key role in accelerating pipeline, progressing opportunities, and creating measurable commercial results through data-driven, customer-centric marketing initiatives.
Here's a breakdown of what you'll do (not all of it, just the important stuff):
- Lead integrated field marketing programs that accelerate opportunities, support pipeline growth, and drive revenue impact.
- Develop and execute account-based marketing initiatives for strategic target accounts and buying committees.
- Plan and deliver engaging in-person and virtual events, including executive roundtables, workshops, webinars, and industry conferences.
- Partner with Sales leadership to align marketing activities with account plans, active opportunities, and commercial priorities.
- Create programs that support customer expansion, retention, advocacy, and renewal opportunities.
- Analyze campaign, event, and pipeline performance to optimize ROI and continuously improve results.
These are the essentials you'll need to get an interview:
- 5+ years of B2B marketing experience, including 3+ years in field marketing, regional marketing, or account-based marketing roles.
- Proven success delivering integrated marketing programs that accelerate sales cycles, influence pipeline, and contribute to bookings or revenue growth.
- Experience partnering directly with Sales teams, Customer Success and Commercial teams and leaders to build account-focused marketing strategies and opportunity acceleration plans.
- Strong understanding of complex B2B SaaS buying journeys and multi-stakeholder decision-making processes.
- Hands-on experience with Salesforce and a marketing automation platform such as Marketo or HubSpot.
- Ability to use data, insights, and reporting to evaluate performance and drive marketing decisions.
- Integrate AI tools to the daily workflow
- Strong communication, stakeholder management, and project management skills, with the ability to thrive in a fast-paced, collaborative environment.
It would be great if you had these too, but we'll support you if you don't: