Director, Growth Marketing
US$170,000 – US$200,000 / yr base salary
Posted 11 Aug 2026
Advertised as “Sr. Director, Growth Marketing”
BranchFactor Summary
The original posting with the fluff stripped out
- Expected experience
- 10–15 yrs
- Management level
- People management
| Base salary | US$170,000 – US$200,000 / yr |
|---|
Field of studyMarketing
Study levelBachelor's
Study levelMaster's
Base Salary: $170,000 - $200,000
Job title: Sr Director, Growth Marketing
Location: Scottsdale, AZ or Alpharetta, GA
Who we are:
Illumia is an industry leader in bringing the best integrated technology solutions to education, healthcare, and business campuses worldwide. Illumia was built on the collective expertise of two legacy cultures, and brings together people, technology, and insight to pioneer the art of the experience across the communities we serve. Be a part of this exciting organization and improving the lives of people doing mission-critical work.
Why join our team?
We strive to provide the best customer experience in the industry and have succeeded with a single, strong motivating principle: We serve our user community.
Our success and growth are directly attributed to our people. Our newly named company is dedicated to fostering a culture of integrity, respect, and continuous personal development. We maintain an entrepreneurial spirit, where creativity, innovative problem-solving, and learning agility drive our day-to-day actions.
What You’ll Lead & Own
Strategic Leadership & Team Management
- Lead, mentor, and develop a high-performing team of Growth Marketers, SDRs, and Event Specialists, fostering a culture of accountability, collaboration, creativity, and results.
- Recruit, hire, and onboard top talent to scale the growth function and elevate marketing execution across the organization.
- Translate corporate priorities into clear growth objectives, operating frameworks, and measurable outcomes.
Growth Marketing Strategy & ABM Leadership
- Define and own the enterprise ABM strategy across Healthcare and Higher Education, including ICP design, tiered account segmentation, account selection, and orchestrated multi-channel plays.
- Drive integrated, full-funnel campaigns; email, digital, paid, content, webinars, events, direct mail, SDR + CSM plays—that support both new logo acquisition and customer expansion.
- Build scalable marketing motions that engage multi-stakeholder buying committees across IT, finance, auxiliary services, food operations, and administrative leadership.
Pipeline Growth, Funnel Optimization & Revenue Impact
- Own pipeline targets for Growth Marketing, ensuring strong performance across MAL → MQL → SQL → Opp progression.
- Partner closely with Sales and Product leadership to align on goals, processes, SLAs, account plans, and territory strategies.