Product Strategy Manager

About Us

Fanatics is building a leading global digital sports platform. We ignite the passions of global sports fans and maximize the presence and reach for our hundreds of sports partners globally by offering products and services across Fanatics Commerce, Fanatics Collectibles, and Fanatics Betting & Gaming, allowing sports fans to Buy, Collect, and Bet. Through the Fanatics platform, sports fans can buy licensed fan gear, jerseys, lifestyle and streetwear products, headwear, and hardgoods; collect physical and digital trading cards, sports memorabilia, and other digital assets; and bet as the company builds its Sportsbook and iGaming platform. Fanatics has an established database of over 100 million global sports fans; a global partner network with approximately 900 sports properties, including major national and international professional sports leagues, players associations, teams, colleges, college conferences and retail partners, 2,500 athletes and celebrities, and 200 exclusive athletes; and over 2,000 retail locations, including its Lids retail stores. Our more than 22,000 employees are committed to relentlessly enhancing the fan experience and delighting sports fans globally. 

About the Role

We are seeking a Product Strategy Manager to help define the structure and evolution of trading card products across the Topps portfolio. Sitting at the intersection of Strategy and Product Development, this role uses brand standards, product-performance data, collector insights, retailer feedback, and market trends to build the initial blueprint for products across multiple brands and sports. The Product Strategy Manager will help determine how core product elements fit together, establish consistency and complexity guardrails, and lead cross-functional alignment before products move into detailed development and creative execution.

The ideal candidate is a structured, highly analytical operator who can translate data and strategy into clear product recommendations and detailed frameworks. They bring experience in product management or development, business analytics, management consulting, strategic operations, or a related field, along with strong executive communication and the ability to influence across teams. Familiarity with physical consumer products, trading cards, collectibles, or other fandom-driven categories is strongly preferred, as is the judgment to distinguish personal preferences from evidence about what collectors and the market value.

What you will be doing...

• Overseeing the initial blueprint of Products across several Topps portfolios
• Conducting Product Architecture meetings – validating the initial Product Build against brand standardization guidelines before handoff to the Product Development teams