Content Analyst

About Crunchyroll

Founded by fans, Crunchyroll delivers the art and culture of anime to a passionate community. We super-serve over 100 million anime and manga fans across 200+ countries and territories, and help them connect with the stories and characters they crave. Whether that experience is online or in-person, streaming video, theatrical, games, merchandise, events and more, it’s powered by the anime content we all love.

Join our team, and help us shape the future of anime!

About the role

The Senior Content Analyst, Standards & Practices reviews and analyzes anime, manga, and other content to determine appropriate ratings, classifications, descriptors, and audience advisories across multiple markets.

Working within established Standards & Practices guidelines, rating frameworks, and escalation protocols, the analyst independently handles recurring content-review assignments and applies developing professional knowledge to cases that may require interpretation and judgment.

The role maintains accurate ratings and content metadata, conducts research, documents decisions, and collaborates with team members to support consistent rating outcomes. Complex, novel, or high-risk matters are escalated to experienced team members or department management for guidance and final determination.

Core Areas of Responsibility

Content Review and Classification

• Screen new simulcast titles, library content, digital manga, and other assigned content.
• Prepare accurate and detailed content notes describing relevant visual, audio, narrative, and thematic elements.
• Analyze content to determine appropriate ratings, classifications, content descriptors, and audience advisories for multiple regions.
• Apply established internal standards, documented rating criteria, regulatory guidance, and market-specific requirements to assigned content.
• Complete routine rating and classification decisions independently within established guidelines.
• Recognize content that is unusual, ambiguous, particularly sensitive, or outside existing guidance and escalate it for further review.
• Document the reasoning and supporting evidence for rating and advisory recommendations.
• Perform quality checks to confirm that ratings, descriptors, and advisories accurately reflect the reviewed content.

Ratings Data and Documentation

• Maintain internal and external ratings databases and related content-classification records.
• Enter, update, and validate ratings, descriptors, advisories, review notes, and supporting metadata accurately and on schedule.
• Identify incomplete, inconsistent, or potentially inaccurate records and work with appropriate partners to resolve them.
• Follow established documentation, naming, version-control, and data-quality practices.
• Maintain clear records that allow rating decisions and updates to be understood and traced.
• Support periodic audits or reconciliations of ratings and content-advisory data.

Research and Analysis

• Perform series, title, marketplace, cultural, regulatory, and ratings-system research to support content-review decisions.
• Monitor assigned sources for changes in rating criteria, regulatory expectations, audience sensitivities, and market practices.
• Assist department management with staying informed about shifting global attitudes toward content.
• Summarize relevant research and explain its potential implications for assigned titles, markets, or rating decisions.
• Identify recurring content themes or rating questions and share observations with the broader Standards & Practices team.
• Apply critical thinking to distinguish established requirements from matters requiring additional interpretation or escalation.

Collaboration and Escalation

• Collaborate with other Standards & Practices team members to harmonize rating decisions and promote consistent application of established guidelines.
• Identify and escalate potential issues related to ratings and advisories to appropriate stakeholders.
• Clearly communicate the relevant content, applicable guidance, supporting evidence, and unresolved question when escalating an issue.
• Participate in calibration discussions and incorporate feedback into future content-review decisions.
• Partner with Content Operations, Legal, Localization, Programming, Product, and other teams as directed to resolve assigned ratings or advisory questions.
• Respond to routine stakeholder questions within the analyst’s area of knowledge and refer matters requiring policy interpretation or final authority to the appropriate team member.
• Contribute to team reference materials, examples, and process documentation based on recurring questions and completed work.

Workflow and Operational Support

• Manage assigned content-review queues and daily priorities to meet release schedules and service expectations.
• Track the status of assigned reviews, outstanding questions, escalations, and required follow-up.
• Balance a high volume of assignments with competing deadlines while maintaining accuracy and consistency.
• Identify workflow, database, or process issues and recommend practical improvements to experienced team members or management.
• Support implementation of approved process changes, updated standards, and new market requirements.
• Exercise judgment over daily work priorities within established team procedures and communicate promptly when deadlines or quality may be at risk.

About You

• 2+ years of relevant experience in broadcast, streaming, gaming, standards and practices, content review, content classification, trust and safety, compliance operations, or a related field.
• Experience working with content-rating systems, classification standards, regulatory bodies, platform policies, or comparable content-review frameworks.
• Strong critical-thinking and analytical skills.
• Familiarity with global cultural, ethnic, geopolitical, and religious sensitivities.
• Proven ability to manage a high volume of assignments with competing deadlines.
• Excellent written communication skills, particularly the ability to describe visual and narrative content clearly, accurately, and concisely.
• Familiarity with anime and manga is strongly preferred.
• Ability to analyze and discuss sensitive or potentially offensive material dispassionately, objectively, and clinically.
• Comfortable working with databases such as Airtable and organizing large amounts of metadata.
• Strong troubleshooting, documentation, and follow-up skills.

About the Team

The Standards & Practices team is responsible for ensuring that content available on the Crunchyroll platform adheres to internal standards and applicable content-rating, classification, and advisory requirements in the countries where we operate. Our goal is to provide audiences with accurate content ratings and advisories that help them make informed viewing choices.

The team embodies Crunchyroll’s collaborative spirit and operates at the intersection of compliance, content operations, and audience trust. It plays a critical role in enabling scalable global content distribution while mitigating regulatory, reputational, and brand risk.

Why you will love working at Crunchyroll

In addition to getting to work with fun, passionate and inspired colleagues, you will also enjoy the following benefits and perks:

• Best-in class medical, dental, and vision private insurance healthcare coverage
• Access to counseling & mental health sessions 24/7 through our Employee Assistance Program (EAP)
• Employer 5% salary contribution into a DC Pension Plan
• Allowances for Gym & Wellness, Meals, Commuting
• Free premium access to Crunchyroll along with monthly discounts to the Crunchyroll store
• Professional Development
• Company's Paid Parental Leave
  • up to 22 weeks for birthing parents
  • up to 12 weeks for non-birthing parents
• Hybrid Work Schedule
• Paid Time Off
  • Flex Time Off
  • 5 Yasumi Days
  • Half-Day Fridays during the summer
  • Winter Break

#LifeAtCrunchyroll #LI-Hybrid 

About our Values

We want to be everything for someone rather than something for everyone and we do this by living and modeling our values in all that we do. We value

• Courage. We believe that when we overcome fear, we enable our best selves.

• Curiosity. We are curious, which is the gateway to empathy, inclusion, and understanding.

• Kaizen. We have a growth mindset committed to constant forward progress.

• Service. We serve our community with humility, enabling joy and belonging for others.

Our commitment to diversity and inclusion

Our mission of helping people belong reflects our commitment to diversity & inclusion. It's just the way we do business.

We are an equal opportunity employer and value diversity at Crunchyroll. Pursuant to applicable law, we do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

Crunchyroll, LLC is an independently operated joint venture between US-based Sony Pictures Entertainment, and Japan's Aniplex, a subsidiary of Sony Music Entertainment (Japan) Inc., both subsidiaries of Tokyo-based Sony Group Corporation.

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