Channel Key Account Manager & Crop Specialist

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Channel Key Account Manager & Crop Specialist 

Job Purpose:

The Channel KAM & Crop Specialist is responsible for the mapping of the purchasing and distribution flows of CS products and the promotion of key products for the dedicated crop. He/She is responsible for driving sales activation with channels in collaboration with Bayer distributors’ sales force. The focus of this role is on expanding the inclusion and availability of Bayer CS portfolio within the accounts and maximizing the opportunities for purchases. 

The Channel KAM & crop specialist is fully in charge of the activation of crop campaign for his distributors/retailers and key account farmers portfolio in his/her respective territory.

Key Tasks:

• Responsible for achieving the volume target per crop and qualitative objectives (Crop campaign calendar) within the CFS by leading the Marketing crop plans within the CFS based on timely and effective KPI tracking reflected on the GI (CRM).
• Works closely with Campaign Activation Manager and Agronomic advisor in own territory and on crop specialty, to define local campaigns objectives and launches preparation based on CFS business objectives and to develop together Campaign Planning for dedicated crop (channel partners / growers / others), to maximize sales and profitability, at growers, channel and others.
• Keep regular contact with the producers considering their segmentation.
• Lead the demand creation with channel on main products hand in hand with distributors sales force in own region to grow CS portfolio and activate channel.
• Build the GI database with full data on main customers (farmers, retailers) and for dedicated crops to support RADL implementation
• Distributor sales force follow-up and challenge to achieve qualitative objectives.
• Get involved and as main contributor in strategic projects that Bayer plans to develop (In line with ambition 2030).
• Track and report market and competition news.

Key Working Relations:

Internal:

• CFS Lead
• Agronomic Advisor
• Campaign Activation Manager
• Larg Farm specialist
• R&S Manager DZ
• SC Specialist DZ

External:

• Farmers
• Distributors
• Technical institutes
• Crop protection and pesticides organizations
• Producers associations
• National expert consultants

Background, Capabilities & Behaviors:

• Minimum 5 years of Key Account Management experience, with strong knowledge of the Algerian market.
• Experience in the Crop Protection and Seeds industry. Knowledge of fruit and grape crops is preferable.
• Solid agronomic understanding of agricultural production and relevant crop segments.
• Must be based in the Central or Western region of Algeria and willing to travel locally 
• Communication & Presentation skills
• Sales activation & strong experience of sales competencies
• Financial Acumen
• Growth mindset
• Strong influential skills
• Organization, planning & reporting skills
• Relationship and networking skills 
• Quick learner, flexible and adaptable to new environments.
• Results orientation
• Demand creation skills
• Autonomy and self-motivation

Bayer DSO Behaviors:

As Architect

• Put the customer at the center of our work 
• To understand customer and Co-create solutions for their needs.
• To design business models to create impactful outcomes for the customers.
• Able to focus on added value activities

As Catalyst

• To connect and collaborate with people

Location:

Algeria : Algiers Province : Algiers  

Division:

Crop Science 

Reference Code:

887954 

You can contact us here: 
https://www.bayer.com/fr/ma/afrique-du-nord-contact