Manager, Media Planning

About WPP Media

WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth. 

WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.

For more information, visit wppmedia.com.

OVERVIEW OF THE ROLE 

The Manager, Media Planning works closely with the planning Director on all aspects of media planning and is the primary day-to-day contact with the client. Working with cross-functional teams to access all services offered by EssenceMediacom, you will ensure that client objectives are met. 

As such, you will maintain a high level of involvement with the account entrusted to you, promoting the highest quality media product and customer satisfaction. You will also be responsible for the development and growth of more junior team members, ensuring that they are exposed to all necessary facets of the planning process. 

YOUR RESPONSIBILITIES 

• Develop and maintain relationships with clients and agency partners 

• Lead the development of media plans, including media analysis to support recommendations 

• Use research tools (Vividata, Commspoint, ComScore, EssenceMediacom proprietary tools, etc.) to develop recommendations 

• Prepare and present media plans, including objectives, strategy and rationale based on data and sound thinking 

• Supervise, guide, and advise media planning team members on day-to-day activities 

• Delegate work effectively and guide media planning team members to deliver seamless work to the client 

• Keep abreast of all communications with the planning team, including buy approvals, tracking reports, buy changes, etc. 

• Ensure ongoing campaign management 

• Assume financial accountability for media by working with client and partner agency finance departments. 

• Participate in client/agency meetings as the day-to-day representative of the media department's product group 

• Act with integrity in managing relationships within the agency and with media partners to ensure brand understanding, sell ideas more effectively and contribute to positive agency reviews