Remarketing Analyst

A Day in the Life: 

The Remarketing Analyst plays a key role in evaluating lead generation, prospect engagement, and sales performance to drive business growth. This position is responsible for delivering in-depth reporting, analytics, and actionable insights that support data-driven decision making, optimize lead generation strategies, and provide the team with the tools needed to achieve business objectives.

The starting salary for this role is $60K; commensurate with experience. 

 What You’ll Do: 

• Generate consistent daily, weekly, and monthly reporting to assist the Operations, Marketing, and Finance departments in making key decisions to boost sales and efficiencies.

• Automate and maintain reporting current and new structure

• Collaborate with Project Managers and relevant parties responsible for retail expansion to guarantee notable and accurate online presence for all new locations.

• Evaluate changes in leads and sales as well as implement new ideas or solutions to increase growth

• Communicate with the Ecommerce Manager to monitor advertising spend against the assigned per vehicle cost. 

• Manage the Used Vehicle Listings (CarGurus, Autotrader, Cars.com, etc.) day to day partnerships and efficiencies and analyze then implement new product offerings with positive ROI.

• Identify and examine geographic regional trends to support in remarketing initiatives.
   

What We’re Looking For: 

• 1-2 years of experience managing and analyzing data to provide insights, identify trends, and support strategic decision-making. 

• Bachelor's degree in Business, Finance, Computer Science, Analytics, or a related field. 

• Demonstrated understanding of lead generation, sales performance, and customer acquisition metrics. 

• Experience collaborating with cross-functional teams to achieve business objectives. 

• Strong analytical and problem-solving skills with a data-driven mindset. 

• Advanced proficiency in Microsoft Excel, PowerPoint, and Tableau. 

• Excellent communication skills with the ability to translate complex data into actionable business insights. 

• Ability to collaborate effectively with third-party vendors, suppliers, and business partners to achieve desired outcomes.