AI Engineer
US$120,000 – US$220,000 / yr base salary
Posted 24 Jun 2026
Advertised as “ AI Engineer, Agentic Ad Creative (Multimodal)”
BranchFactor Summary
The original posting with the fluff stripped out
- Management level
- Individual contributor
- Contract
- Full-time
| Base salary | US$120,000 – US$220,000 / yr |
|---|
About NewsBreak
Founded in 2015, NewsBreak is the Content Intelligence platform shaping the future content economy. With over 40 million monthly active users, our flagship platform delivers highly personalized local news and information powered by advanced AI, recommendation systems, and adtech.
Recognized by Fast Company as #32 on the Top Workplaces for Innovators, we're proud to be Great Place to Work® certified and home to a dynamic team of technologists, product innovators, and business leaders who are passionate about solving meaningful challenges at scale.
Together, we reached unicorn status in 2021, and we remain committed to continuing this high-growth trajectory with the right team to fulfill our mission: building the infrastructure layer for content intelligence.
If you’re inspired to dream big, innovate fast, and make a difference, we’d love to hear from you! For more information, visit www.newsbreak.com/about
About the Role
Every install we buy starts as a creative someone (or something) made. We're rebuilding that creative pipeline so that *something* is an agent — one that generates thousands of images and videos a day across Meta, Google, TikTok, Pinterest, Reddit, and Snap; watches CPI and ROAS come back; and gets sharper every cycle.
We're hiring the engineer who owns this agent end-to-end.
What You’ll Do (representative projects)
- CPI-feedback creative critic loop — Extend our LLM critic + performance-feedback regeneration from images-only to images + video + copy, all closed-loop, all running unsupervised at thousands of variants per day.
- Video pipeline — Build from a topic + product brief to a platform-ready 9:16 vertical ad — script, scene plan, b-roll, voiceover (ElevenLabs / Hedra), captions — in under 90 seconds per iteration, under $0.50 per iteration.
- Generative model router — Pick the right model per brief (Flux Schnell vs Pro, Veo 3, Sora, Runway Gen-3/4, Kling, Hailuo), minimizing $/asset under a quality floor. Prove your routing strategy in production via A/B.
- Policy pre-flight checker — Build a VLM (GPT-4o vision / Gemini / Claude vision) that vets every frame and caption against current Meta / Google / TikTok ad policy before upload. Block 100% of would-be-rejected creatives at the source.
- Brand-style LoRA / DreamBooth checkpoint — Train and ship on past CPI-winning ads. Deploy serverless on fal / Replicate. A/B against base Flux on real spend.