Digital Functional Analyst

Bring clarity to complexity: help shape digital initiatives by connecting customer needs, business goals and platform capabilities. 

Join us in Genoa as Digital Functional Senior Analyst and help shape the way our guests discover, purchase and personalize their Costa experience across our digital ecosystem. If you are passionate about understanding how digital platforms enable customer journeys and enjoy translating business needs into scalable functional solutions, this is your opportunity to make an impact. You will act as a key bridge between Business, Product and Technology teams, ensuring that digital initiatives are aligned with platform capabilities, dependencies and implementation requirements.

Live your ambition. Lead with impact

You will contribute to the evolution of Costa's digital ecosystem by ensuring that business initiatives and customer experience requirements are translated into clear, scalable and sustainable functional solutions. Through your understanding of digital platforms, integrations and technical constraints, you will help drive the successful delivery of customer-facing initiatives across multiple touchpoints.

Functional Analysis & Customer Experience Enablement
You will analyze business initiatives, customer journeys and digital requirements, translating them into detailed functional specifications that can be effectively implemented across Costa's digital platforms. While not owning the customer experience design itself, you will play a critical role in assessing how customer needs can be supported through existing platform capabilities, features and integrations.

Cross-Platform Assessment & Solution Feasibility
You will evaluate dependencies, impacts and interactions across multiple digital platforms, ensuring consistency and alignment throughout the digital ecosystem. Leveraging your understanding of platform functionalities and limitations, you will identify functional gaps, implementation constraints and technical dependencies that may affect the successful execution of digital initiatives.

Stakeholder Collaboration & Digital Delivery
You will work closely with Business, Product and Technology stakeholders to align requirements, support prioritization activities and define functional solutions that balance customer needs, business objectives and platform capabilities. Your contribution will help ensure that digital initiatives are feasible, scalable and effectively delivered across channels.

What Makes You Unique

• 5+ years of experience in Functional Analysis, Digital Product, Digital Transformation, eCommerce or similar business-driven digital environments.
• Strong ability to translate complex business needs into detailed functional requirements, user stories and actionable solution specifications.
• Solid understanding of customer journeys and digital ecosystems, with the ability to analyze how business requirements map to platform features, integrations and operational processes.
• Proven experience assessing dependencies, identifying functional gaps and recognizing platform capabilities, constraints and structural limitations that may impact digital initiatives.
• Exposure to multiple digital platforms such as CRM, CMS, eCommerce, Mobile Apps, Customer Service, Marketing Automation, Loyalty or similar solutions is considered a strong plus.
• Familiarity with Agile methodologies and collaborative tools such as Jira.
• Fluency in English.

What We Offer

Your Journey with Us. At Costa, we make your onboarding experience smooth and welcoming, with flexible smart working policy.

Benefits That Matter. Enjoy daily meal vouchers, exclusive discounts, and access to our Wellbeing@Costa platform for sports, travel, and cultural perks. We also provide free medical insurance and additional welfare benefits for you and your family.

Lifestyle & Family Care. Celebrate life’s milestones with special gifts, enjoy discounts on cruises and onboard services, and benefit from convenient solutions like Amazon Hub Lockers in our Genoa offices.

Growth & Engagement. We invest in your development through tailored learning programs, volunteering opportunities, and wellbeing initiatives. Our loyalty program and community events make Costa not just a workplace but a place to belong.

Your employment

• Open-term, full-time, hybrid. 
• CCNL: "Contratto Unico dell'Industria armatoriale - Sezione 15 per il personale di Terra". 
• Salary Range: 42.000 - 50.000€ based on skills and professional experience and individual incentive scheme. 

Who We Are

Our community brings together individuals from different parts of the world, fostering connections and collaboration across cultures, enriched by different perspectives and experiences. We are here to bring happiness and provide unforgettable memories and experiences to our guests.

Costa belongs to the Carnival Corporation & plc Group, the largest cruise company in the world. We are the only Italian cruise company flying the Italian flag, sailing the world’s seas for more than 75 years, offering our guests a unique experience on board and on land.

We are united by a shared passion: to drive success and live our ambition. Whether on board or shoreside, we bring energy, creativity, and a spirit of adventure to everything we do.

Start your journey with us 

During the interview, all stages of the selection process will be explained to you. If you want to learn more, visit the following website: https://career.costacrociere.it/shoreside/#journey

Costa is like a world within a world. Onboard and ashore, we are committed to providing equal opportunities to all, regardless of gender, ethnicity, belief, disability, sexual orientation, or any other characteristic that makes us unique. Every individual is valued and respected for who they are.

Onboard your journey with us and explore your potential.

#Costa #LI-Hybrid