Product Marketing Manager
US$150,000 – US$175,000 / yr base salary
Posted 15 Oct 2026
Advertised as “Senior Product Marketing Manager, Product Narrative & Launches”
BranchFactor Summary
The original posting with the fluff stripped out
- Expected experience
- 3–4 yrs
- Management level
- Individual contributor
- Employment
- Hybrid
- Contract
- Full-time
| Base salary | US$150,000 – US$175,000 / yr |
|---|
Cloaked is building a cyber expert at your side - one that watches, advises, and acts to keep you safe and private in the age of AI. 600k+ paying members already use Cloaked to take back control of their data, their identity, and who can reach them: masked emails, phone numbers, and payment cards, data removal from broker sites, and an AI voice agent that screens calls before they ring through.
We've protected 10M+ identities, screened 50M+ calls, and removed 1B+ records from the data brokers who profit off personal information. Backed by a $375M Series B, we're now building the agents that turn detection into action - for individuals, families, and the companies that want to protect their people.
About the Role
We’re hiring a Senior Product Marketing Manager, Product Narrative & Launches to own the product story end to end. Cloaked ships fast across more than one product line: the consumer app, Cloaked Enterprise, and new lines coming off the roadmap (agentic privacy, Cloaked Pay, and whatever ships next). You’ll own how a feature becomes a launch, how a launch becomes a story, and how that story shows up on socials, in press, in a security buying room, on the founder’s channels, and in the market.
This role is based in our New York office, in person three days a week.
What will you do?
-
Own go-to-market narrative for every product and feature launch across consumer, enterprise, and new product lines: positioning, messaging, the launch plan, in-app and app-store copy, sales-facing launch material for enterprise, and the sequencing across owned, earned, and paid. Partner with product and engineering from spec, not from ship date.
-
Own the messaging architecture that ties the product lines together: the same technical truth told to a consumer, a CISO, and an investor without contradiction. Translate the enterprise thesis (the human attack surface) and the consumer story into one platform narrative, and extend it to new lines before they launch.
-
Own Cloaked’s recurring consumer feature-release property - the cadence, editorial format, naming, and branding.
-
Produce the Build in Public and founder content program: a weekly cadence across leadership, product, and engineering on X, LinkedIn, and beyond, written in their voices.
-
Make the product legible at every depth. Working demos, teardown videos, and interactive explainers (“how removal actually works,” “how Call Guard decides”) for consumers; architecture and security-posture explainers, integration walkthroughs, and technical one-pagers for enterprise buyers and their security teams; working prototypes built with AI tools.