Deputy Manager

About Business:

Adani Group: Adani Group is a diversified organisation in India comprising 10 publicly traded companies. It has created a world class logistics and utility infrastructure portfolio that has a pan-India presence. Adani Group is headquartered in Ahmedabad, in the state of Gujarat, India. Over the years, Adani Group has positioned itself to be the market leader in its logistics and energy businesses focusing on large scale infrastructure development in India with O & M practices benchmarked to global standards. With four IG rated businesses, it is the only Infrastructure Investment Grade issuer in India.

Adani Airports Holding Limited: Adani Airports Holding Limited is reshaping the aviation landscape, transforming airports into dynamic hubs of connectivity, innovation, and service excellence. By prioritizing passenger experience, leveraging state-of-the-art technology, and enhancing operational efficiency, we are redefining airport infrastructure across India. Our vision is to create world-class airports that serve as gateways to regional development and global connectivity, positioning Adani Airports as a leader in the aviation sector with a focus on sustainable growth and community impact.

Job Purpose: Executive - Marketing is responsible for execution of marketing strategies. This role involves assisting the Marketing Lead in implementing strategies that align with brand messaging and objectives, creating engaging content, and managing digital marketing efforts. This role is also responsible for organising events, identify sponsorships and enhance the airport's public image,

Responsibilities

Marketing Strategy Execution:

Assist the Marketing Lead in developing and implementing comprehensive marketing strategies across various channels.

Ensure alignment with brand messaging and marketing objectives.

Content Creation and Management:

Create engaging and informative marketing content (e.g., website copy, social media posts, press releases).

Ensure content aligns with brand messaging and marketing objectives. Collaborate with internal teams and external agencies to gather information and create content that promotes the airport's services and events.

Digital Marketing and Social Media Management:

Manage and execute day-to-day digital marketing activities, including website content updates, social media campaigns, and online advertising initiatives.

Monitor and analyse the performance of digital marketing efforts to optimize campaigns.

Market Research and Competitive Analysis:

Conduct market research to gather data on target audiences, competitor offerings, and industry trends.

Leverage these insights to inform marketing strategies and content creation.