Global Communications, PR & Influencer Marketing Trainee

Company Description

Radisson Hotel Group is one of the world's largest hotel groups with ten distinctive hotel brands, and more than 1,660 hotels in operation and under development in 100+ countries. The Group’s overarching brand promise is Every Moment Matters with a signature Yes I Can! service ethos. People are at the core of our business success and future. Our people are true Moment Makers and together we bring the culture, spirit, environment and opportunities that empower you to be your best, every day, everywhere, every time. Together, we make Every Moment Matter.

Job Description

We are looking for an intern to join our Global Consumer PR and Corporate PR teams, based at Radisson Hotel Group’s corporate office in Brussels!

In this role, you will support our efforts to communicate key messages—such as new hotel openings and exciting brand partnerships in art, design, and gastronomy—to a wide range of audiences including media (press and influencers), employees, and guests.

Working across both the Consumer PR and Corporate PR teams, you will contribute to a broad range of communications activities, from influencer marketing and brand partnerships to media relations, corporate communications and reporting.

You ideally have an interest in how social media and PR can work together to maximize brand awareness and visibility online for Radisson Hotel Group and its brands.

If you want to help us stand out from the crowd and make newsworthy stories, we can’t wait to meet you!

Key responsibilities include:

• Support with influencer outreach for the Group and its brands including assisting in searching for the right profiles, managing incoming requests, tracking content sharing, reporting

• Support in organizing individual and group influencer & press trips to our new properties, including creating influencer briefs, managing itineraries, and coordinating with regional teams & hotels on-site to ensure smooth execution

• Support with departmental reporting including press release distribution, earned media value tracking, and media coverage reporting for both Consumer PR and Corporate PR activities via media monitoring tools

• Assist in preparing internal communications in support of Consumer PR activities, such as campaign recaps, best practice sharing, and success stories for leadership and regional teams

• Work closely with Social Media team to maximize earned media potential of department activities, including brainstorming content formats, trends and ideas for cross-channel amplification