Global Social Media Manager

Arcadis is the world's leading company delivering sustainable design, engineering, and consultancy solutions for natural and built assets.

We are more than 34,000 people, in over 30 countries, dedicated to improving quality of life. Everyone has an important role to play. With the power of many curious minds, together we can solve the world’s most complex challenges and deliver more impact together.

Role description:

The Global Social Media Manager plays a pivotal role in defining and leading Arcadis’ global organic social media strategy, ensuring social media is a high-performing channel within our broader brand, marketing and growth agenda. This role requires a strategic, commercially minded leader who can operate with a high degree of autonomy, bring clarity in a complex global environment, and translate enterprise priorities into consistent operational delivery across the business. 

The successful candidate will play a strategic role in shaping how social media drives brand positioning, omnichannel engagement, and demand generation, while protecting and enhancing Arcadis’ reputation across global markets. They will be expected to build strong relationships with senior stakeholders, influence decisions at leadership level, and ensure social activity is aligned with wider business objectives, brand standards, and growth ambitions. 

This role will lead the development of global social strategy, governance, channel excellence and marketing programme integration, while also developing the talent, capabilities and ways of working required to deliver the strategy at scale. This role works closely with the Digital Marketing Director and offshore social media team, while partnering with the brand and communications team, employer brand, content creators, digital marketing colleagues, and global and regional stakeholders across the business. 

Role accountabilities:

Individual accountabilities

• Define and lead Arcadis’ global social media strategy, aligned with broader brand, marketing, communications and business priorities 

• Translate strategic priorities into clear, scalable and consistent operational delivery across regions, channels and teams 

• Operate with a high degree of autonomy, using sound judgement to prioritise, make decisions and drive outcomes in a complex matrix organisation 

• Build credibility with and effectively manage senior stakeholders, providing strategic counsel, challenge and clear recommendations 

• Develop and strengthen the talent, team structure and capability needed to deliver a best-in-class global social media function