Company Description
This is an Internal role for Kanz
Job Description
Drive brand growth through planning, executing, and optimizing marketing campaigns across channels to increase leads, conversions, and revenue.
Job Duties and Responsibilities
- Increase qualified leads through optimized campaigns
- Improve conversion rates via landing page testing
- Grow brand awareness with consistent messaging
- Reduce CPA through continuous channel optimization
- Deliver monthly performance reports and insights
Qualifications
Required Qualifications
- Bachelor’s degree in Marketing, Business, or related field
- 1–3 years experience in digital marketing or campaign management
- Proven ability to manage multi-channel campaigns
- Experience using analytics to measure and optimize performance
- Strong copywriting and creative collaboration skills
- Google Analytics
- Google Ads or Meta Ads
- SEO fundamentals
- Marketing automation (e.g., HubSpot)
- A/B testing tools
- Strategic thinking
- Project management
- Creative problem-solving
- Data-driven decision making
- Cross-functional communication