Senior Director

WPP is the trusted growth partner for the world’s leading brands. 

We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. 
 
We work with the world's most valuable brands and have global reach across 100+ markets, with deep local expertise.
 
Our people are the key to our success. We're committed to fostering a culture of creativity, belonging and continuous learning, attracting and developing the brightest talent, and providing exciting career opportunities that help our people grow. 
 
For more information, visit WPP.com.
 

About Data & Technology Solutions 

WPP’s Data & Technology Solutions is the WPP’s unified global data products and technology team. We work with our agencies and clients to build data-driven solutions and technology product to power marketing transformation.  

WPP Open is our AI platform for marketing, it connects marketing professionals, data, tools and AI in a single place. WPP Open is the simplest, safest and fastest way to realize the benefits of scaled AI – delivering better-informed creative ideas faster, at scale and at lower cost. 

We’re endlessly curious and our team of thinkers, builders, creators and problem solvers are over 2,000 strong, across 20 markets around the world. 

WHO WE ARE LOOKING FOR 
 

We are seeking a strategic and commercially driven leader to define and execute WPP’s data partnership strategy within EMEA. This role will be critical in sourcing, integrating, and scaling data partnerships to support local market growth while aligning to global frameworks. 

You are: 

• A data or technology leader with strong experience in partnerships, licensing, or platform ecosystems 

• Commercially minded, with experience negotiating and managing strategic partnerships 

• Skilled at navigating complex, cross-functional environments and influencing senior stakeholders 

• Experienced in aligning global strategy with local market needs 

• A strong operator, able to drive both strategic initiatives and execution 

• Collaborative, driven, and comfortable operating in ambiguity 

WHAT YOU WILL DO 

• Local Data Partnership Strategy and Market Leadership: Define and execute the data partnership strategy for EMEA under a “Build, Buy, Partner” framework. By aligning global priorities with local needs, you will position WPP as a leading data partner in the market. 

• Data Supply Strategy and Ecosystem Development: Provide strategic oversight of all data supply partnerships, anticipating future data and technology needs. By proactively shaping the ecosystem, you will ensure WPP Open maintains a competitive advantage locally. 

• Partnership Identification and Commercial Execution: Lead the identification, negotiation and implementation of strategic data and technology partnerships. By structuring effective agreements, you will enable scalable solutions and commercial impact. 

• Contract Standardization and Governance: Drive contract standardization and ensure legal and operational alignment across all data partnerships. By improving consistency and efficiency, you will reduce complexity and risk. 

• Product Integration and Data Adoption: Oversee integration of partner solutions into the WPP Open ecosystem and drive adoption of data products across clients and teams. By ensuring seamless delivery, you will unlock value and accelerate usage. 

• Cross-Functional Collaboration and Stakeholder Alignment: Build strong relationships across Legal, Product, Sales, Data Strategy, Solutions Engineering, Business Operations and Open Intelligence teams. By aligning stakeholders, you will enable coordinated execution and success. 

• Client Alignment and Market Feedback: Leverage feedback loops with data solutions and client teams to ensure partnerships align with client needs and market demand. By staying closely connected to the market, you will drive relevant and impactful solutions. 

• Performance Management and Operational Excellence: Own key performance indicators including cost efficiency, adoption, revenue impact and partnership pipeline quality. By driving accountability, you will ensure measurable outcomes and continuous improvement. 

WHAT YOU WILL NEED 

• Significant experience in data partnerships, licensing, or data-driven platform ecosystems 

• Proven track record of identifying, negotiating and scaling strategic partnerships 

• Strong commercial acumen and experience managing complex agreements 

• Experience working across cross-functional teams in matrixed organizations 

• Ability to align global strategy with local market execution 

• Strong stakeholder management and influencing skills 

• Driven, collaborative, and comfortable working in both structured and ambiguous environments 

Who you are:

You're open_:_ We are inclusive and collaborative; we encourage the free exchange of ideas; we respect and celebrate diverse views. We are open-minded: to new ideas, new partnerships, new ways of working.

You're optimistic_:_ We believe in the power of creativity, technology and talent to create brighter futures or our people, our clients and our communities. We approach all that we do with conviction: to try the new and to seek the unexpected.

You're extraordinary: we are stronger together: through collaboration we achieve the amazing. We are creative leaders and pioneers of our industry; we provide extraordinary every day.

What we'll give you:

Passionate, inspired people – We aim to create a culture in which people can do extraordinary work.

Scale and opportunity – We offer the opportunity to create, influence and complete projects at a scale that is unparalleled in the industry.

Challenging and stimulating work – Unique work and the opportunity to join a group of creative problem solvers. Are you up for the challenge?

#LI-Hybrid 

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

WPP is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

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