Branded Content Creative Producer

Branded content at the intersection of creators, culture, and commerce — produced flawlessly, at scale, across every screen. Ready to run it?

We're looking for a Branded Content Creative Producer to join the Creative Studio team in the Creator Ad Partnerships organization. This is a production-first role focused on project managing complex advertising campaigns and ensuring every branded content execution in-show (custom segments, product integration) or in ad placements (video, audio, social, and live events), meets the highest creative bar, reflects the creator's authentic voice, and delivers on the advertiser's expectations.

You will own the end-to-end production management of branded content campaigns across multiple ad formats and distribution channels — from YouTube to Prime Video to TikTok and Instagram. You are the person who ensures that every campaign runs on time, delivers the creative strategy as envisioned, and at a quality standard that protects the brand, the creator, and Amazon. You are customer obsessed: the brand must always show up exactly as they expected, and the creator's audience must always feel the integration is native, not forced.

This role requires project management, the confidence to coach talent and provide direct creative feedback, and writing skills when audio scripts or social ad copy are needed. You will serve as the connective layer between Sales, Creator teams, and Production teams — translating approved creative strategies into flawless executions across our distribution channels (e.g., Prime Video, YouTube, TikTok, Twitch), and live event activations. You will also think big about how to iterate on our ad products and bring branded content to life in new ways that keep us competitive in the creator marketplace.

Key job responsibilities
• Project manage complex advertising campaigns end-to-end across video, social, audio, and live events — owning timelines, deliverables, approvals, and cross-functional coordination from kickoff through final asset delivery
• Oversee the production of multi-format branded content across distribution channels including YouTube, Prime Video, TikTok, Instagram, and podcast platforms — ensuring each format is produced to spec and optimized for its destination
• Serve as the quality gatekeeper for all branded content assets — QC'ing recordings and deliverables for brand compliance, audio/video quality, script alignment, and tonal authenticity before handoff to Campaign Management
• Ensure brand guidelines are met across every touchpoint — proactively managing mid-flight changes, flagging risks, and never allowing a brand to show up in a way they didn't approve
• Coach and direct talent through ad recordings — providing real-time creative feedback, line reads, and guidance to ensure branded content meets the quality bar and reflects the brand's creative vision
• Manage production timelines, approvals, and deliverables across multiple concurrent campaigns using AdPipe (Airtable), Ad Trackers (Google Docs), SOWs (Sharepoint).
• Develop and maintain Statements of Work (SOWs) as client-facing production agreements — defining scope, deliverables, timelines, and workback schedules for standard and complex campaigns
• Coordinate with studio operations to ensure they have scheduled with show teams all ad shoots, recording sessions, and content delivery — ensuring they have managed availability, delivery dates, and schedule changes across multiple properties
• Be on-site or on a livestream recording session when available with creators and production teams during ad recordings — ensuring quality, providing creative direction, and serving as the brand's on-the-ground representative
• Execute branded content elements for live events and experiential activations with our internal events lead as the single-threaded owner and you as the key consultant— ensuring on-site creative direction, talent briefing, branded integration management, and post-event deliverable tracking has been accounted for
• Think big about how to iterate on ad products and bring branded content to life in new ways — developing proposals for new formats, identifying competitive opportunities, and evolving the creative playbook to stay ahead of the creator marketplace
• Write ad scripts for creators, podcast hosts, and announcers when campaigns require scripted content — tailoring voice, tone, and messaging to each creator's authentic style while meeting brand compliance requirements
• Manage creative refresh cycles for long-running campaigns — coordinating new assets, asset swaps, and mid-flight pivots based on pacing or advertiser feedback
• Maintain real-time production tracking and sales team communication — translating creator team updates into status reports covering timelines, deliverable statuses, air dates, and revision updates
• Contribute to pre-sale creative strategy (~10%) by supporting RFP responses, developing creative thought starters, and providing production feasibility input on proposed concepts based on insights gained across campaign executions
• Integrate AI tools into production workflows for creative iteration, script development, and operational efficiency

A day in the life
Campaign & Production Management: You manage six+ concurrent campaigns daily using AdPipe, Ad Trackers, and SOWs — flagging timeline risks, confirming studio availability, and updating multi-format activations.

On-Site Production & Talent Coaching: You're on set coaching creators through branded recordings, ensuring messaging, tone, and placement meet client approvals. Post-session, you QC assets for brand compliance and audio quality.

Multi-Format Ad Production: You coordinate branded content across YouTube, podcasts, TikTok, and Instagram — ensuring each format is produced to spec and feels platform-native.

Brand Guidelines & Customer Obsession: When brand guidelines shift mid-flight, you assess impact, align with account teams, and protect the client's vision before production moves forward.

Live Event & Experiential Activation: You finalize run-of-shows, confirm branded elements, and brief creator teams for live activations — ensuring quality by being on-site when it matters.

Script Writing & Creative Development: You write branded scripts — mid-rolls, host-read copy, talking points — tailored to creator voice while managing compliance and client approvals.

Thinking Big & Ad Product Innovation: You develop proposals for new branded content formats informed by performance data and competitive intelligence — helping write the next playbook.

AI Fluency: You integrate AI tools into production workflows and explore emerging capabilities to uplevel team efficiency and creative output.

About the team
Creator Ad Partnerships transforms how brands connect with audiences across video, audio, social, and the experiential landscape. We deliver premium, multi-platform advertising solutions on and off Amazon collaborating with today's most influential voices across sports, entertainment, and culture. Our portfolio includes fan favorite shows and creators such as New Heights with Jason & Travis Kelce, The Oprah Podcast with Oprah Winfrey, Mind the Game with LeBron James and Steve Nash, Baby, This is Keke Palmer, Armchair Expert with Dax Shepard, and The Zach Sang Show as examples. These premium entertainment show experiences transform advertising into cultural moments that rival traditional media. Our unique position enables authentic brand integrations that enhance the fan experience while delivering measurable results across the entire marketing funnel for our advertising customers.

Basic Qualifications

- Experience presenting creative concepts effectively to senior executives
- Experience with asset management, design workflows, or partnering with creative teams
- 3+ years of experience in branded content production (video, social, livestream, audio or experiential) with hands-on experience project managing the production lifecycle across multiple ad formats and channels
- Fluency in creator social media or YouTube strategies, either branded content or audience engagement strategies
- Experience managing multiple advertising campaignsworking with cross-functional teams, and experience developing ad scripts, branded copy, SOWs, or creative content
- Ability to travel to shoot locations and creator events, estimated 3x per quarter

Preferred Qualifications

- Knowledge of video production crews, live streaming technologies, studio workflows, edit and post- production techniques, production calendars and staffing
- Experience in the creator economy, talent management, or creator monetization — with an understanding of how to produce authentic brand integrations within creator formats and drive ecommerce success
- Experience thinking big about ad product innovation — developing new branded content or social formats, identifying competitive opportunities, or evolving creative playbooks
- Experience coaching and directing talent — providing constructive feedback that elevates creative output while maintaining positive working relationships

Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.

Los Angeles County applicants: Job duties for this position include: work safely and cooperatively with other employees, supervisors, and staff; adhere to standards of excellence despite stressful conditions; communicate effectively and respectfully with employees, supervisors, and staff to ensure exceptional customer service; and follow all federal, state, and local laws and Company policies. Criminal history may have a direct, adverse, and negative relationship with some of the material job duties of this position. These include the duties and responsibilities listed above, as well as the abilities to adhere to company policies, exercise sound judgment, effectively manage stress and work safely and respectfully with others, exhibit trustworthiness and professionalism, and safeguard business operations and the Company’s reputation. Pursuant to the Los Angeles County Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.

Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.

The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. Learn more about our benefits at https://amazon.jobs/en/benefits.

USA, CA, Culver City - 109,100.00 - 160,000.00 USD annually
USA, NY, New York - 120,000.00 - 179,600.00 USD annually