Description
Create better business outcomes with your analytical acumen and creativity
Our team and what we’ll accomplish together
#LI-REMOTE
The Mobility Postpaid Acquisition Team resides within the Consumer Marketing organization. We lead new customer acquisition for TELUS and Koodo, developing pricing strategies across rate plans, device offers, bundling and other targeted initiatives. The team is also responsible for go-to-market planning and strategy, orchestrating how offers, tactics, and programs are brought to market across owned, direct, and digital sales channels.
What you’ll do
- Design and implement immediate and long-term offer strategies and programs for TELUS and Koodo, demonstrating full end-to-end ownership of rate plan pricing, promotions, and overall offer portfolios
- Deep performance data and KPIs analysis to synthesize and build compelling narratives about our strategic direction, outcomes of tactical activities, and forward-looking planning to diverse audiences, including senior/executive leadership
- Drive complex initiatives to enhance and expand product marketing capabilities
- Build strategic responses to evolving competitive landscapes
- Collaborate with cross-functional teams to launch impactful offers, merchandising, and customer-facing positioning
- Evaluate results and partner with channels to refine offers and uncover new growth opportunities
Qualifications
What you bring
- Proven track record in marketing, product management, or related fields, demonstrating success in managing multiple programs
- Exceptional storytelling skills, distilling complex concepts into clear, compelling narratives
- Ability to interpret data and trends into actionable insights
- Collaborative spirit, with experience partnering across functions to drive initiatives forward (such as marketing, sales, finance)
- Embraces a culture of continuous learning and improvement, with a proven ability to pivot based on new information
- Bachelor's degree in Business, Marketing, or a related discipline
Nice-to-haves
- MBA or advanced degree in Business, Marketing, Strategy, or related field
- Experience with pricing strategy and revenue management in telecommunications or subscription services
- Familiarity with digital marketing tools, analytics platforms, and marketing automation systems used in omnichannel GTM execution
- Knowledge of agile product development methodologies and experience applying them to marketing and GTM planning processes