GTM Lead
Posted 7 Oct 2026
Advertised as “GTM Lead for Gemini”
BranchFactor Summary
The original posting with the fluff stripped out
- Expected experience
- 10+ yrs
- Management level
- Individual contributor
No salary listed for this role.
Study levelBachelor's
Study levelMaster's
NTT DATA strives to hire exceptional, innovative and passionate individuals who want to grow with us. If you want to be part of an inclusive, adaptable, and forward-thinking organization, apply now.
GTM Lead for Gemini
NTT DATA is a trusted global innovator of business and technology services, helping clients innovate, optimize, and transform for success. We strive to hire exceptional, innovative, and passionate individuals who want to grow with us. If you want to be part of an inclusive, adaptable, and forward-thinking organization, apply now.
Overview:
The GTM Lead for Gemini Partnership is responsible for activating and scaling NTT DATA's global go-to-market motion with Gemini. This role owns the strategic partnership plan (the partner plan will be owned by alliances - gtm team will build a sales/gtm plan to align with the partnership plan), translates it into specific GTM actions, and coordinates internal pipeline, client opportunities, technical enablement (sales enablment - yes, tech enablment will be with practice and coe) and field activation. The ideal candidate combines partnership (sales and market activation) discipline with hands-on AI fluency, strong technical curiosity, and the ability to make Gemini capabilities (solutions and offerings) practical for clients, sellers, consultants, architects, and delivery teams.
Key Responsibilities:
- Own and maintain the strategic GTM plan for the Gemini partnership, including priorities, target accounts, industry plays, activation milestones, and success measures.
- Translate the partnership strategy into specific GTM actions, including campaigns, account plays, executive briefings, workshops, demos, proof-of-concept motions, and co-sell activities.
- Drive and coordinate Gemini-related opportunities and pipeline across Geo, Industry, AI Consulting, Architecture, FDE, Large Deal Sales, Marketing, Delivery, and partner teams.
- Identify high-potential client use cases where Gemini capabilities can create differentiated enterprise value, including agentic workflows, knowledge work automation, software engineering, customer operations, risk-sensitive AI, and regulated industry use cases.
- Develop and maintain Gemini-specific GTM assets, including pitch materials, solution narratives, enablement content, demo concepts, qualification guidance, value propositions, and client-facing proof points.
- Partner with AI Architects and FDEs to translate Gemini capabilities into practical solution patterns, demos, prototypes, and scalable implementation approaches.
- Lead internal enablement for Gemini, including training paths, certification tracking, seller education, technical briefings, office hours, and field readiness programs.
- Act as a hands-on technical translator for the field, helping teams understand Gemini model capabilities, product updates, use-case fit, implementation considerations, and responsible AI implications.