GTM Lead

Req ID: 390035 

NTT DATA strives to hire exceptional, innovative and passionate individuals who want to grow with us. If you want to be part of an inclusive, adaptable, and forward-thinking organization, apply now.

We are currently seeking a GTM Lead for Anthropic Partnership to join our team in Plano, Texas (US-TX), United States (US).

GTM Lead for Anthropic Partnership

NTT DATA is a trusted global innovator of business and technology services, helping clients innovate, optimize, and transform for success. We strive to hire exceptional, innovative, and passionate individuals who want to grow with us. If you want to be part of an inclusive, adaptable, and forward-thinking organization, apply now.

Overview:

The GTM Lead for Anthropic Partnership is responsible for activating and scaling NTT DATA’s global go-to-market motion with Anthropic. This role builds and owns the sales/GTM plan in alignment with the strategic partnership plan owned by the Alliances team, translates partnership priorities into specific GTM actions, and coordinates internal pipeline, client opportunities, sales enablement, and field activation, while partnering with the Practice and COE on technical enablement. The ideal candidate combines sales and market activation discipline with hands-on AI fluency, strong technical curiosity, and the ability to make Anthropic solutions and offerings practical and relevant for clients, sellers, consultants, architects, and delivery teams.

Key Responsibilities:

- Own and maintain the strategic GTM plan for the Anthropic partnership, including priorities, target accounts, industry plays, activation milestones, and success measures.

- Translate the partnership strategy into specific GTM actions, including campaigns, account plays, executive briefings, workshops, demos, proof-of-concept motions, and co-sell activities.

- Drive and coordinate Anthropic-related opportunities and pipeline across Geo, Industry, AI Consulting, Architecture, FDE, Large Deal Sales, Marketing, Delivery, and partner teams.

- Partner with the Practice and COE to identify high-potential client use cases where Anthropic solutions and offerings can create differentiated enterprise value, including agentic workflows, knowledge work automation, software engineering, customer operations, risk-sensitive AI, and regulated industry use cases.

- Develop and maintain Anthropic-specific GTM assets, including pitch materials, solution narratives, enablement content, demo concepts, qualification guidance, value propositions, and client-facing proof points.

- Partner with AI Architects and FDEs to translate Anthropic capabilities into practical solution patterns, demos, prototypes, and scalable implementation approaches.

- Lead sales and field enablement for Anthropic, including seller education, GTM playbooks, account activation, opportunity qualification, client messaging, and field readiness programs, while partnering with the Alliances team, Practice, and COE on technical enablement as appropriate.